Helping Brands Innovate, Grow, and Scale

Harness the power of SPINS insights to optimize performance and drive competitive advantage

Insights and Solutions for Innovative Brands

Assess Your Performance

Track performance and competitive insights at innovative retailers

Engage Your Consumer

Drive profitable results by optimizing sales and marketing strategies

Identify Growth Opportunities

Scan the market for white-space opportunities and emerging trends

Collaborate With Retailers

Build stronger retail relationships with the data to back up your sell story

“We are proud to partner with SPINS, whether it’s launching new products or coming up with portfolio strategies”

Arjan Stephens
Nature's Path

How Does Your Brand Measure Up?

Complete your Data Health Check and discover how you measure up to top-performing brands

The Industry's Only Source of Cross-Channel Visibility Across the Full Market Landscape

Through exclusive retail partnerships, SPINS is the only place to access point-of-sale data from hundreds of leading natural, regional, and specialty retailers where emerging trends and new products are often seen first.

Uncover Growth Drivers Based on Key Insights

From product performance and competitive analyses to distribution opportunities and promotion effectiveness, brands can intuitively navigate market dynamics and answer core business questions through interactive dashboards.

See How You Rank with Channel Data

Get a comprehensive view of how you rank among other emerging products within SPINS’ Natural Enhanced, Regional Grocery, Specialty Pet Channels.

Get a comprehensive view of how you rank among other emerging products within SPINS’ Natural Enhanced, Regional Grocery, Specialty Pet Channels.
Laptop showing SATORI software

Get a Category View with Key Account Data

Key Account data enables you to have a fact-based conversation that shows retailers you understand their business, what is happening in the category, and why you’re uniquely positioned to succeed with them.

Dig into Performance with Store Level Data

Dig into your performance data in a retailer’s specific location—key information that helps you understand their sales landscape, speak to specifics about their business, and form a case for why their audience is ready for your products.

Dig into Performance with Store Level Data
PI Beverage

Take Attributes Beyond the Label

Supercharge your data with the most powerful product attribute engine in the industry, covering more than 2 million UPCs with product attributes that go beyond the label for unmatched visibility into what's really driving consumer decisions at shelf.

Not sure which solution is right for you?

CASE STUDY

Snacking Company Uses SPINS Store Level Data to Energize Sales

A 3-year-old, snacking company offering a meat snack (an alternative to jerky) had been selling into 2 retailers but they were not seeing the sales figures they wanted. SPINS data allowed this snack company to spring out of its 3-year rut and grow 340% in less than a year. The company enjoyed a 12x return on its investment and is headed for an even bigger and better future.

image of Destini locator
Destini logo

Data-Driven Activation Tools

Easily connect consumers to your products, drive velocity, and measure impact with activation solutions by Destini™, a SPINS partner.

Trade ROI Mockup

TradeROI

Maximize Trade Promotion Value with TradeROI

Insights to success-proof your promotion dollars and get more return on your promotion spend with with SPINS TradeROI

Greater Discoverability with SPINS Portal

SPINS PORTAL

Greater Discoverability with SPINS Portal

The SPINS portal makes it easy to upload your story and your product information to gain more exposure.

A Holistic View of Your Consumer

CONSUMER PANEL

A Holistic View of Your Consumer

POS and online purchases from over 100,000 households, layered with SPINS product data for item-level analytics.

HOW TO

Building a Successful Retail Pitch: 5 Essential Data Points to Include When Pitching to Retailers

You know your product better than anyone else, but retailers want to see data that proves you’re acting on quantifiable results, not just a hunch. From positioning to points of differentiation, SPINS data can help you build a persuasive pitch that gets your products on more shelves using these 5 essential data points.

“The data has been helpful to prioritize the retailer’s initiatives and making sure we’re getting the right items to them”

Larry Praeger
CEO, Dr. Praeger's

Featured Resources for Brands

3 Must-Know Ingredient Insights for Your 2021 Business Strategy

November 20, 2020
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Assess In-Store Promotions: How to Measure Promotional Effectiveness

November 18, 2020
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My/Mo Mochi on Transforming a Legacy Business to Creators of the Modern Frozen Snack Category

November 17, 2020
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Data Proficiency: 6 Data Best Practices Used by Successful Brands

November 11, 2020
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Prepare for Product Launch: 4 Ways Store Level Data Helps You Launch New Products Successfully

November 11, 2020
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How to Enter New Markets and Improve Product Development With Store Level Data

November 4, 2020
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How to Use Product Velocity to Expand Retailers and Improve Store Footprint

October 28, 2020
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How to Identify Voids and Improve Store Distribution with Store Level Data

October 14, 2020
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SPINSights: Good Planet Foods on the Journey of an Emerging Brand

October 14, 2020
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Clean Label Attributes in Body Care: Claims and Ingredients Shoppers are Avoiding and Why

September 30, 2020
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Plant-Based Attributes: A Guide to the Evolving Definitions in Today’s Plant-Based Market

September 23, 2020
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It’s Cold Season: Prepare for Health-Focused Shoppers this Fall and Winter

September 16, 2020
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When Mission Meets Wellness: 4 Mission-Driven Consumer Trends to Watch

September 16, 2020
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Trade Promotions and How to Maximize Them: 5 Ways TradeROI Can Help Brands Get the Most Out of Trade Promotions

September 9, 2020
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2020’s Top Trends in Natural and Organic

September 2, 2020
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How HEX Performance Used SPINS Data to Build Their Winning Retail Pitch

September 2, 2020
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6 Ways Brands Use Store Level Data to Stay Competitive Tomorrow

August 26, 2020
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Why Regional Grocery Can’t Be Ignored When Scaling Your Brand

August 26, 2020
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7 New Tools for Brands and Retailers to Grow Faster

August 20, 2020
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How The Honest Kitchen Relies on Data to Raise the Bar on Pet Food Quality

August 17, 2020
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