Helping Brands Innovate, Grow, and Scale

Harness the power of SPINS insights to optimize performance and drive competitive advantage

Insights and Solutions for Innovative Brands

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Assess Your Performance

Track performance and competitive insights at innovative retailers

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Engage Your Consumer

Drive profitable results by optimizing sales and marketing strategies

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Identify Growth Opportunities

Scan the market for white-space opportunities and emerging trends


Collaborate With Retailers

Build stronger retail relationships with the data to back up your sell story

“We are proud to partner with SPINS, whether it’s launching new products or coming up with portfolio strategies”

Arjan Stephens
Nature's Path

How Does Your Brand Measure Up?

Complete your Data Health Check and discover how you measure up to top-performing brands

The Industry's Only Source of Cross-Channel Visibility Across the Full Market Landscape

Through exclusive retail partnerships, SPINS is the only place to access point-of-sale data from hundreds of leading natural, regional, and specialty retailers where emerging trends and new products are often seen first.

Uncover Growth Drivers Based on Key Insights

From product performance and competitive analyses to distribution opportunities and promotion effectiveness, brands can intuitively navigate market dynamics and answer core business questions through interactive dashboards.

See How You Rank with Channel Data

Get a comprehensive view of how you rank among other emerging products within SPINS’ Natural Enhanced, Regional Grocery, Specialty Pet Channels.

Get a comprehensive view of how you rank among other emerging products within SPINS’ Natural Enhanced, Regional Grocery, Specialty Pet Channels.
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Get a Competitive Category View of Your Most Important Retail Accounts

Key Account data enables you to have a fact-based conversation that shows retailers you understand their business, what is happening in the category, and why you’re uniquely positioned to succeed with them.

Dig into Performance with Store Level Data

Dig into your performance data in a retailer’s specific location—key information that helps you understand their sales landscape, speak to specifics about their business, and form a case for why their audience is ready for your products.

Dig into Performance with Store Level Data
PI Beverage

Take Attributes Beyond the Label

Supercharge your data with the most powerful product attribute engine in the industry, covering more than 2 million UPCs with product attributes that go beyond the label for unmatched visibility into what's really driving consumer decisions at shelf.

Not sure which solution is right for you?


Mastering Data-Driven Sell Stories for High Growth Brands

Dave Ratzer at Death Wish Coffee sat down with SPINS to discuss their 2021 growth journey and go-to tools and dashboards while using SPINS SATORI platform to help inform strategic decisions around growing distribution and improving their sell stories with retailers.

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Destini logo

Data-Driven Activation Tools

Easily connect consumers to your products, drive velocity, and measure impact with activation solutions by Destini™, a SPINS partner.

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Maximize Trade Promotion Value with TradeROI

Insights to success-proof your promotion dollars and get more return on your promotion spend with with SPINS TradeROI

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Greater Discoverability with SPINS Portal

The SPINS portal makes it easy to upload your story and your product information to gain more exposure.

A Holistic View of Your Consumer


A Holistic View of Your Consumer

POS and online purchases from over 100,000 households, layered with SPINS product data for item-level analytics.


Building a Successful Retail Pitch: 5 Essential Data Points to Include When Pitching to Retailers

You know your product better than anyone else, but retailers want to see data that proves you’re acting on quantifiable results, not just a hunch. From positioning to points of differentiation, SPINS data can help you build a persuasive pitch that gets your products on more shelves using these 5 essential data points.

“The data has been helpful to prioritize the retailer’s initiatives and making sure we’re getting the right items to them”

Larry Praeger
CEO, Dr. Praeger's

Featured Resources for Brands

Amazon Insights: Top Trends In The Shelf Stable Tea Category

June 22, 2022
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Amazon Insights: What’s Resonating With Consumers In The Wellness Bar Category?

June 16, 2022
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What’s Happening in Body Care?

May 25, 2022
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How Retailers Can Respond to Inflation Concerns

May 6, 2022
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Snacking Remains Popular With Shoppers Online and In-Store

May 3, 2022
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Beverage Trends: Functional Ingredients Attract Wellness-Minded Shoppers

May 3, 2022
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Signs of Inflation Showing Up in Vitamins and Supplements

April 20, 2022
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Building a Successful Retail Pitch: 5 Essential Data Points to Include When Pitching to Retailers

March 23, 2022
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CPG Product Innovation Begins in the Natural and Amazon Channels

March 16, 2022
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Why Brands Need Visibility Into Emerging Consumer Trends on Amazon

February 9, 2022
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3 Reasons Brands Need Omnichannel Sales Data to Understand Today’s Market

February 1, 2022
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What to Expect in 2021: 5 Themes for Natural and Wellness Trends That Will Shape the Industry

January 7, 2021
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How to Use SPINS Data: 6 Ways Emerging Brands Use SPINS to Grow Faster

December 9, 2020
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The Pandemic Accelerated Online Shopping: Why eCommerce Is Here to Stay in the Natural Industry

December 9, 2020
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Your New Product Offering: What You Need To Know Before You Launch

December 2, 2020
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Grading In-Store Sales Agent Performance: How to Use Store Level Data to Measure Your Sales Team’s Effectiveness

December 2, 2020
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Today’s Growth Drivers: Innovative Ingredients and Accelerating Trends

November 20, 2020
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Assess In-Store Promotions: How to Measure Promotional Effectiveness

November 18, 2020
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My/Mo Mochi on Transforming a Legacy Business to Creators of the Modern Frozen Snack Category

November 17, 2020
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Data Proficiency: 6 Data Best Practices Used by Successful Brands

November 11, 2020
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