Our Leadership

Jay brings more than 25 years of experience in the information and data analytics industry to the role and a proven ability to scale complex business models and strategically accelerate growth and innovation. He is also a long-time champion of the natural products industry and holds a personal passion for empowering the health and wellbeing of people, communities, and the planet through informed, sustainable consumption.
Prior to joining SPINS, Jay served as Senior Vice President and General Manager at IQVIA (NYSE:IQV), where he led the U.S.-based data and technology business, overseeing more than 1,300 employees as well as a range of adjacent functions including marketing, sales, and portfolio strategy.
Jay Margolis was named Chief Executive Officer of SPINS in July 2023.

Dan Buckstaff brings over two decades of expertise in building vertical SaaS products from the ground up, transforming them into multi-million-dollar successes. An alumnus of Stanford University with an undergraduate degree in product design, Dan has a proven track record of developing products centered around data and workflows in various industry verticals, with a notable focus on consumer-packaged goods (CPG).
Dan’s career includes a significant tenure at LiveRamp, where he played a pivotal role in growing the company from zero to well over $20M in revenue. His deep understanding of industry operating systems allows him to create comprehensive solutions that enhance efficiency and transparency across the entire supply chain, from the consumer experience to backend logistics.
At SPINS, Dan leverages his extensive knowledge and experience to drive product innovation, connecting industry participants and fostering an environment of collaboration and advancement. His leadership and visionary approach are set to steer SPINS toward new heights in the rapidly evolving landscape of product development and data-driven solutions.

Anu Goel serves as the Chief Customer Officer at SPINS, where he leads the charge in cultivating exceptional customer experiences. Through his oversight of SPINS' consulting practice, consumer insights team, and financial partners group, Anu ensures that every aspect of the company's operations is finely tuned to prioritize customer satisfaction. With a rich background spanning over two decades, Anu has honed his expertise in crafting strategies that elevate brands and retailers to success. His unwavering commitment to customer-centricity drives him to deliver unparalleled solutions tailored to meet the unique needs of SPINS' clients. Before joining SPINS, Anu held pivotal leadership roles at Brand Equity Ventures, McKinsey & Company, and Beam, Inc., where he solidified his reputation as a visionary in the industry. Anu holds bachelor’s degrees in economics and engineering from The University of Pennsylvania and a Master’s of Business Administration from Harvard Business School.

He continues to harness his passion and knowledge to champion the importance of a strong customer experience in driving business growth and prosperity.

As SPINS' President of Retail, Andrew Henkel's commitment to enhancing partnerships with retailers is unwavering. With a visionary approach, he leads the Retail team, fostering collaborative strategies. His adept leadership ensures SPINS innovates, delivering tailored solutions meeting retailers' evolving needs, driving sustained growth.

Andrew's 25 years of experience in CPG and retail, including at McKinsey, PepsiCo, Kraft Foods, and Leo Burnett, provides invaluable insights. His expertise navigates retail complexities, driving SPINS' initiatives with precision. Andrew's strategic acumen crafts bespoke solutions, addressing immediate challenges and paving the way for long-term success.

Under Andrew's stewardship, SPINS sets new standards in retail engagement, fostering innovation and collaboration. His dedication and passion for empowering retailers underscore SPINS' commitment to delivering unmatched value and impact in the retail landscape.

Hannah is SVP, Chief of Staff at SPINS and is responsible for leading a range of strategic and operational initiatives designed to accelerate growth and expand value for customers.
Hannah has 20 years of brand, strategy, and operations leadership experience across a range of sectors, including data analytics, healthcare, retail, and consulting. She has a proven ability to build and lead high performing teams, drive organizational transformation, and bring forward the power of strategic storytelling to create positive change in communities. Prior to joining SPINS Hannah lead U.S. Marketing, Communications, and Thought Leadership at IQVIA (IQV) and was responsible for establishing and executing a comprehensive content strategy and operations organization to build influence and opportunity in areas of strategic growth and topical importance.
Hannah is a longtime champion of health and wellbeing organizations, and currently serves on the Midwest chapter of Peer Health Exchange. She earned her MBA from the Hult International Business School in Shanghai, China, and her AB in History from Harvard University.

Evan Makela started as General Counsel with SPINS in early 2014. He manages all of the legal aspects of the company’s business, helps structure mutually beneficial relationships with SPINS’ many strategic business partners, advises on risk management across the company, and co-leads the shared services team by providing support to the People Operations team. Evan previously served as General Counsel at Rewards Network, where he gained experience in data security, privacy and data licensing issues, and risk management. His past experience also includes working as an associate at a law firm advising a range of clients from start-ups to public companies in information technology licensing, mergers and acquisitions, and securities issues.

As the Chief People Officer at SPINS, Tushar embodies a "Business-led, insights-driven" ethos, steering the company towards sustainable and scalable growth through his visionary strategies in nurturing both culture and talent. He firmly believes that an organization's triumph is intrinsically linked to the prosperity of its people and the satisfaction of its customers.

With over 25 years of invaluable experience in the realm of tech-enabled business, spanning from dynamic startups to established enterprises worldwide, Tushar brings a wealth of knowledge and a global perspective to his role. His journey is underscored by a passion for leveraging human capital to drive innovation and achieve organizational excellence.

Tushar's academic credentials are equally impressive, having earned his MBA from the prestigious Ivey Business School. Furthermore, he holds several esteemed certifications, including CEC, SHRM-SCP, GPHR, CHRL, and CHRP, underscoring his commitment to continuous learning and professional development.

Tushar's multifaceted expertise and unwavering dedication make him an invaluable asset in shaping SPINS' culture, nurturing its talent pool, and propelling the company towards unprecedented success.

As Chief Sales Officer, Suzy Richard brings over two decades of leadership experience, marked by a distinguished track record of steering high-performance teams and pioneering innovative sales strategies. With a keen eye for detail, she crafts actionable plans that propel growth, foster impactful partnerships, and establish enduring revenue streams.

Suzy cultivates a culture of open communication and empowerment, recognizing that nurturing employee development is paramount to organizational success and the cultivation of future leaders.

Before her tenure at SPINS, Suzy served in sales leadership at CareerBuilder and co-owned a thriving design business, honing her expertise across diverse sectors. Her expertise and passion for natural products, coupled with her deep-rooted understanding of the Consumer-Packaged Goods (CPG) landscape, have positioned her as a sought-after public speaker. She frequently graces industry events, such as Naturally Network, captivating audiences with her insights and accomplishments in leadership across multiple domains.