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Innovate with Confidence

SPINS AttLab is the first solution tailor-made for innovation and fueled with POS and product data.

Meet SPINS Attlab

Powerful and easy to use insights tool designed for product innovators.

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Inform your innovation pipeline with a continous view of consumer purchase trends and new item launches.

Identify easy category expansion opportunities. Examine attributes that are the most important to consumers but under-represented in competitors.

Get a complete picture across categories to identify and pursue the highest-value product concepts. Ensure that launches are linked to financial goals.

Identify essential attributes needed to successfully enter and compete in a new category.

Evaluate the competitive landscape in total and by attribute. Identify where competitors fall short and build formula to win.

Use data to identify your unique positioning and strengthen your cosumer marketing.

Build winning sell stories rooted in consumer trends and category data.

The first and only
innovation solution
fueled with data from the

Total Market

$1.7T

All commodity volume
of sales across conventional, convenience and highly innovative channels like natural and regional

Total Store

116

categories
including point-of-sale data from every aisle

Total Product

350+

attributes
the most important on- and off-label characteristics on millions of items to decode consumer preferences

Why innovate with SPINS Attlab?

AttLab enables
Brand Managers, Category Managers & Innovation Teams
to:

Ideate Confidently

Put data behind intuition
  • Deep-dive consumer purchase trends across the whole store
  • Create a clear picture of category competition
  • Triangulate trends and category gaps against your own differentiation

Evaluate Innovation Opportunities

Build the next category disruptor
  • Plot expansion in-category vs. adjacent categories  
  • Identify the most lucrative categories and white space  
  • Assess growth, share and leading brands across the category by hundreds of innovation product characteristics like label claims, ingredients, and more 

Stand Out and Sell-In

Go from opportunity to shelf
  • Bring category thought leadership to buyers  
  • Deliver convincing proof on why you deserve shelf space 
  • Build winning sell stories rooted in consumer trends and category data

Why SPINS Attlab?

See SPINS AttLab in Action

Why SPINS Attlab?

See SPINS AttLab in Action

Where do you want to innovate?

Plot your next innovation with data to back your intuition. Select your category to build your FREE SPINS AttLab Category Innovation Preview:

Plot your next innovation with data to back your intuition.
Select your category to build your FREE SPINS AttLab Category Innovation Preview:

Why innovate with SPINS Attlab?

AttLab enables
Brand Managers, Category Managers & Innovation Teams
to:

Ideate Confidently

Put data behind intuition
  • Deep-dive consumer purchase trends across the whole store
  • Create a clear picture of category competition
  • Triangulate trends and category gaps against your own differentiation

Evaluate Innovation Opportunities

Build the next category disruptor
  • Plot expansion in-category vs. adjacent categories  
  • Identify the most lucrative categories and white space  
  • Assess growth, share and leading brands across the category by hundreds of innovation product characteristics like label claims, ingredients, and more 

Stand Out and Sell-In

Go from opportunity to shelf
  • Bring category thought leadership to buyers  
  • Deliver convincing proof on why you deserve shelf space 
  • Build winning sell stories rooted in consumer trends and category data

Why SPINS Attlab?

See SPINS AttLab in Action

Where do you want to innovate ?

Plot your next innovation with data to back your intuition.
Select your category to build your FREE SPINS AttLab Category Innovation Preview:

Partner Spotlight

Innovation Stories from Leading Brands

SPINS attlab Spotlight

Tasty Bites

From category gap to launch in under 6 months.

SPINS attlab Spotlight

Tony's Chocolonely

From category gap to launch in under 6 months.

SPINS attlab Spotlight

Pitaya Foods

From category gap to launch in under 6 months.

SPINS attlab Spotlight

Sunbutter

From category gap to launch in under 6 months.

Partner Spotlight

Innovation Stories from Leading Brands

customer success stories

Empowering Brands to Transform Ideas 
into Market Leaders

Emerging brand secures 7 retailers, $4.8 in sales with SPINS AttLab

“[SPINS] AttLab helped us put growing consumer trends at the forefront of our sell-in story. The data is so powerful and the response from retailers has been tremendous.”

SPINS AttLab Supercharged Retail Storytelling

In 2 weeks with SPINS AttLab, the brand created a compelling fact-based story that:
  • Showcased growing consumer trends around protein, sugar, 
and claims
  • Demonstrated how the brand’s product is aligned to those consumer trends and differentiated from the rest of the set
  • Won them shelf space at 7 reatilers — generating $4.8m in sales and growing

7

new retail customers

$4.8M

sales

25%

continued 
velocity growth

Emerging brand secures 7 retailers, $4.8 in sales with SPINS AttLab

“[SPINS] AttLab helped us put growing consumer trends at the forefront of our sell-in story. The data is so powerful and the response from retailers has been tremendous.”

SPINS AttLab Supercharged Retail Storytelling

In 2 weeks with SPINS AttLab, the brand created a compelling fact-based story that:
  • Showcased growing consumer trends around protein, sugar, 
and claims
  • Demonstrated how the brand’s product is aligned to those consumer trends and differentiated from the rest of the set
  • Won them shelf space at 7 reatilers — generating $4.8m in sales and growing

7

new retail customers

$4.8M

sales

25%

continued 
velocity growth

Emerging brand secures 7 retailers, $4.8 in sales with SPINS AttLab

“[SPINS] AttLab helped us put growing consumer trends at the forefront of our sell-in story. The data is so powerful and the response from retailers has been tremendous.”

SPINS AttLab Supercharged Retail Storytelling

In 2 weeks with SPINS AttLab, the brand created a compelling fact-based story that:
  • Showcased growing consumer trends around protein, sugar, 
and claims
  • Demonstrated how the brand’s product is aligned to those consumer trends and differentiated from the rest of the set
  • Won them shelf space at 7 reatilers — generating $4.8m in sales and growing

7

new retail customers

$4.8M

sales

25%

continued 
velocity growth

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Ready to learn more about how SPINS AttLab can help you innovate with confidence?

schedule a demo

Partner Spotlight

Innovation Stories from Leading Brands

SPINS attlab Spotlight

Tasty Bites

The team at Tasty Bite shares how they went from category gap to launch in under 6 months.

SPINS attlab Spotlight

Tony's Chocolonely

The team at Tasty Bite shares how they went from category gap to launch in under 6 months.

SPINS attlab Spotlight

Tony's Chocolonely

The team at Tasty Bite shares how they went from category gap to launch in under 6 months.

SPINS attlab Spotlight

Tony's Chocolonely

The team at Tasty Bite shares how they went from category gap to launch in under 6 months.