The food, beverage, and wellness industries are undergoing a profound transformation driven by shifting consumer values, technological acceleration, and economic volatility. This webinar identifies and explores the most critical trend areas shaping the 2026 landscape, with a special focus on how brands, retailers, and innovators can stay ahead of disruption.
Key Takeaways:
- Younger generations are rejecting rigid diets in favor of balance, personalization, and occasion-based eating.
- Non-UPF and Clean Label movements are gaining momentum, driven by consumer skepticism, state-level legislation, and proactive reformulation.
- Nutrient density is being redefined by practicality and performance, with protein, fiber, and sugar alternatives at the center of the conversation.
- Functional ingredients are evolving from niche to mainstream, with crossover between supplements and food/beverage formats accelerating.
