Consumers are becoming more interested in sustainable living, but there’s a gap between their intentions and actual grocery purchases. Packaging is a key factor in sustainable shopping, yet many barriers, such as cost and availability, hinder environmentally friendly decisions. The grocery industry must find ways to encourage and support more sustainable packaging options to help consumers align their values with their buying habits. Read on to discover the latest trends and innovative approaches that are transforming the way we think about grocery packaging.
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