The SPINS Resource Hub is where natural brands and food retailers find industry trends, expert insights, and leading advice to grow their business.

THE LATEST: SPINS Resource Hub

2020 has been an eventful year, and it’s about to get even more exciting. Later this summer we’re expanding our channels to include pet and regional grocers, and we’re investing more in our product intelligence. See how we’re working to help you succeed and stay innovative in today’s competitive market. ...Read more

What Natural Shoppers Are Buying for the BBQ: 4 Data-Backed Shopper Trends for Grilling Season

June 30, 2020

The 4th of July is here, which means we have hit peak grilling season. This year the BBQs might not … Read moreWhat Natural Shoppers Are Buying for the BBQ: 4 Data-Backed Shopper Trends for Grilling Season

5 Chicago Brands For Your Better-For-You BBQ

June 29, 2020

This 4th of July, you can indulge in delicious BBQ staples without giving up your commitment to smart food choices! … Read more5 Chicago Brands For Your Better-For-You BBQ

Infographic: Emerging Trends -Week Ending 6/14

June 29, 2020

Inside this week’s edition: The focus on immunity remains high while health-minded shoppers expand their purchases beyond this traditional view … Read moreInfographic: Emerging Trends -Week Ending 6/14

THE IMPACT: COVID-19 Coverage

Infographic: Emerging Trends -Week Ending 6/14

June 29, 2020

Inside this week’s edition: The focus on immunity remains high while health-minded shoppers expand their purchases beyond this traditional view … Read moreInfographic: Emerging Trends -Week Ending 6/14

Infographic: Emerging Trends -Week Ending 5/24

June 15, 2020

Inside this week’s edition: Pricing Inflation Edible departments are witnessing a high increase in price throughout May as less promotions … Read moreInfographic: Emerging Trends -Week Ending 5/24

Infographic: Emerging Trends -Week Ending 5/17

June 1, 2020

Inside this week’s edition: SHOPPERS UNDER PRESSURE Consumers are experiencing perceived and real pricing pressures in today’s environment. Other key … Read moreInfographic: Emerging Trends -Week Ending 5/17

CUSTOMER SUCCESS: Case Studies

SPINS Helps A Growing Business Increase Distribution

June 18, 2020

Two friends started a natural sausage business with the goal of making a high quality protein with the best ingredients. They worked … Read moreSPINS Helps A Growing Business Increase Distribution

Pet Food TradeROI Cover

Maximizing Trade Spend With Data and Analytics

June 2, 2020

One retailer accounted for a pet food brand’s $5 million trade spend. The brand’s executives wanted to dig deeper into … Read moreMaximizing Trade Spend With Data and Analytics

SPINS TradeROI Helps a Beverage Brand Maximize their Trade Dollars

May 28, 2020

Executives at a beverage brand knew their product was performing well in retailers, but they couldn’t pinpoint where they were having the most success. Which … Read moreSPINS TradeROI Helps a Beverage Brand Maximize their Trade Dollars

Community Perspectives: Interviews

Cover for Sendik's Food Market Interview

How Data Helps Sendik’s Food Market Prioritize Shelf Space

June 25, 2020

For 3 generations, Sendik’s Food Market’s has made the customer experience its focal point. Ted Balistreri, owner of Sendik’s, describes … Read moreHow Data Helps Sendik’s Food Market Prioritize Shelf Space

Cover for Dr Praeger's interview about innovation

How Dr. Praeger’s Takes Data-Driven Risk to Innovate and Grow

June 18, 2020

Dr. Praeger’s began in 1994 when two heart surgeons and best friends, including the namesake Dr. Praeger, wanted to create … Read moreHow Dr. Praeger’s Takes Data-Driven Risk to Innovate and Grow

cover graphic for interview post with Arjan Stephens of Nature's Path

Arjan Stephens of Nature’s Path Talks About COVID Challenges and Advice for Brands

June 10, 2020

With a broad portfolio of emerging and established organic foods, Arjan Stephens has the insider’s view of how to navigate … Read moreArjan Stephens of Nature’s Path Talks About COVID Challenges and Advice for Brands

LEARNING CENTER: Webinars

Insights on Today’s Natural Customer Buying Trends

Webinar: Insights on Today’s Natural Customer Buying Trends

April 21, 2020

In the past month or so of COVID-affected consuming, buying patterns are changing rapidly. Join SPINS and KeHE as we … Read moreWebinar: Insights on Today’s Natural Customer Buying Trends

Expo West Webinar

Webinar: Tips & Trends for Expo West

February 25, 2020

With over 3,600 exhibitors, 86,000 industry professionals and 580,000 square feet of exhibits, you’ll need a strategy to make the … Read moreWebinar: Tips & Trends for Expo West

Webinar: Top 2020 Pet Trends

February 17, 2020

Looking for the Pet Trends to watch in 2020? SPINS’ data experts analyzed the data collected in 2019 to bring … Read moreWebinar: Top 2020 Pet Trends

TRENDING: Trends & Research

From Vitamin D to Collagen: Supplements and Functional Ingredients Are in High Demand

July 8, 2020

Supplements sales were on the rise even before COVID shook up consumer habits earlier this year. Dating back to 2018, … Read moreFrom Vitamin D to Collagen: Supplements and Functional Ingredients Are in High Demand

What Natural Shoppers Are Buying for the BBQ: 4 Data-Backed Shopper Trends for Grilling Season

June 30, 2020

The 4th of July is here, which means we have hit peak grilling season. This year the BBQs might not … Read moreWhat Natural Shoppers Are Buying for the BBQ: 4 Data-Backed Shopper Trends for Grilling Season

Make Room on Your Shelves for Shrooms

May 20, 2020

Last year, North American retailers began seeing a longtime produce staple land in more shopping carts than ever before. Mushrooms … Read moreMake Room on Your Shelves for Shrooms

BLOG: SPINSights

blog cover photo previewing the spins pet channel

From New Partnerships to New Channels: 3 Ways SPINS is Innovating Now

July 9, 2020

The natural and wellness market has never been more competitive and in need of innovation—and that’s not only because of … Read moreFrom New Partnerships to New Channels: 3 Ways SPINS is Innovating Now

Five Local Chicago Brands To Try This Week: 7/6/20

July 8, 2020

It feels a little more like summer in Chicago now that patios are opening up, but you’re #1 destination is … Read moreFive Local Chicago Brands To Try This Week: 7/6/20

What Natural Shoppers Are Buying for the BBQ: 4 Data-Backed Shopper Trends for Grilling Season

June 30, 2020

The 4th of July is here, which means we have hit peak grilling season. This year the BBQs might not … Read moreWhat Natural Shoppers Are Buying for the BBQ: 4 Data-Backed Shopper Trends for Grilling Season

RETAIL: Resources

5 Benefits of SPINS Data for Retailers: Why Joining the SPINS Retail Community Leads to Innovation blog cover photo

5 Benefits of SPINS Data for Retailers: Why Joining the SPINS Retail Community Leads to Innovation

July 9, 2020

Successful retailers know that strong relationships with their customers are vital to success in today’s competitive market and for future … Read more5 Benefits of SPINS Data for Retailers: Why Joining the SPINS Retail Community Leads to Innovation

Infographic: Emerging Trends -Week Ending 6/14

June 29, 2020

Inside this week’s edition: The focus on immunity remains high while health-minded shoppers expand their purchases beyond this traditional view … Read moreInfographic: Emerging Trends -Week Ending 6/14

What can the great recession teach retailers about this great lock down

What Can The Great Recession Teach Retailers About The Great Lockdown?

June 18, 2020

In the whitepaper “What Can The Great Recession Teach Retailers About The Great Lockdown?” we look at what grocery retailers … Read moreWhat Can The Great Recession Teach Retailers About The Great Lockdown?

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