Insights that drive new
product development
Product Intelligence
for Brands
Ensure retailers have the data they need
to move your products from shelves to baskets
Success in modern commerce is defined by how much shoppers know about products aligned to their values and preferences. Product Intelligence goes beyond the label to connect brands and shoppers through data.
Brands powered by SPINS Product Intelligence
Optimized data for everyone
Product Intelligence Fuels...
Your Brand's digital experience through consistent, optimized product information and positioning wherever you're sold
Shopper lifestyle/diet based search for easier product discovery and purchase decisions
Retailer discovery, shelf planning, merchandising, and shopper personalization
Fast and Turnkey
Quickly upload, standardize, and syndicate product data across major retailers like Target, Whole Foods Market, and Kroger while automatically enriching product data with granular attributes.
Make sure retailers can showcase your newest packaging to shoppers and help them understand everything they want to know about your products. With SPINS, Brands can onboard new or updated product data in days, not months or quarters!
Do more with data
Key Features of Product Intelligence
Product Intelligence drives value across the entire product data lifecycle.
Ensure your brand is empowered and gain:
Smart content creation and
optimization for partners
optimization for partners
Total control over
your brand
your brand
Power modern commerce
Full-Stack Content and Data Management
Flexible Data Onboarding & Management
Automated Data Enrichment
Picture Perfect Image Validation
Recurring Data Health Audits
Updating data should be simple and quick. That's why we provide a variety of ways to onboard or update your data. Kick things off yourself directly in our Manager platform with the images and data you already have, or send them to our Studio and we'll handle it for you. If you'd prefer, you can even plug directly into our pipes and onboard and update data through our Ingestion API.
Bringing the perfect product to market is hard, and as much as brands want retailers and shoppers to know everything about a product...not everything fits on the label.
To ensure brands are able to communicate everything to their partners, we scan and ingest everything on the label from marketing content to certifications and ingredients. Once we have all on-pack data, we go one step further by calculating all other attributes a product is eligible for. If your product's keto-friendly, but you only had room on the label to say it was gluten-free, no problem! We'll make sure retailers (and shoppers!) still get the message.
So many partners let brands and retailers down due to incomplete image availability. We work with our brands to make sure their products are captured in high quality according to GS1 standards with multiple angles to make sure shoppers can admire products from every side. With all these photos, it's easy for retailers to showcase brands on their product display pages, weekly flyers, and in-store merchandising.
To ensure retailers and shoppers are always seeing a brand's latest and greatest, we constantly audit our product data base and reach out to brands proactively if we haven't seen an update in the last 9 months.
We also provide personalized guidance on how to make sure retailers have all the information they need to improve eCommerce, enable personalization, and more.
Flexible Data Onboarding & Management
Updating data should be simple and quick. That's why we provide a variety of ways to onboard or update your data. Kick things off yourself directly in our Manager platform with the images and data you already have, or send them to our Studio and we'll handle it for you. If you'd prefer, you can even plug directly into our pipes and onboard and update data through our Ingestion API.
Automated Data Enrichment
Bringing the perfect product to market is hard, and as much as brands want retailers and shoppers to know everything about a product...not everything fits on the label.
To ensure brands are able to communicate everything to their partners, we scan and ingest everything on the label from marketing content to certifications and ingredients. Once we have all on-pack data, we go one step further by calculating all other attributes a product is eligible for. If your product's keto-friendly, but you only had room on the label to say it was gluten-free, no problem! We'll make sure retailers (and shoppers!) still get the message.
Picture Perfect Image Validation
So many partners let brands and retailers down due to incomplete image availability. We work with our brands to make sure their products are captured in high quality according to GS1 standards with multiple angles to make sure shoppers can admire products from every side. With all these photos, it's easy for retailers to showcase brands on their product display pages, weekly flyers, and in-store merchandising.
Recurring Data Health Audits
To ensure retailers and shoppers are always seeing a brand's latest and greatest, we constantly audit our product data base and reach out to brands proactively if we haven't seen an update in the last 9 months.
We also provide personalized guidance on how to make sure retailers have all the information they need to improve eCommerce, enable personalization, and more.
Make sure you're covered from every angle
Better Attributes,
Better Business
As the market gets more and more crowded, retailers need to understand what products stand out on shelves and shoppers need to know what's right for their lifestyles and diets. SPINS helps you ensure both retailers and shoppers have the data they need.
Our data enrichment processes make sure brands get represented in retailer search, filtering, product display pages, shopper personalization, and more. We consider thousands of attributes and make sure that your brand is properly categorized within all of them to get you the visibility you need.
See Product
Intelligence in Action
WATCH THE DEMO
