What is it?
This channel represents over $170B in total sales and encompasses over 11,000 traditional full-format grocery stores.
Why is it important?
Regional & Independent Grocery is the next frontier of retail ripe for disruption. These retailers are connected to their local communities and the voice of the customer. They are looking to differentiate themselves through differentiated product assortments and a focus on key marketplace trends. The RIG Channel is exclusive to SPINS.
What stores are included?
A lot! Look at our list here: https://www.spins.com/data/pos-data/