DATA HEALTH

6 Data Best Practices Used by Successful Brands

After helping thousands of brands grow and seeing what best practices all of the top players have in common, we’ve created a health check to help you assess your data proficiency. How do you measure up to the 6 key areas of expertise?

HOW TO

Building a Successful Retail Pitch: 5 Essential Data Points to Include When Pitching to Retailers

You know your product better than anyone else, but retailers want to see data that proves you’re acting on quantifiable results, not just a hunch. From positioning to points of differentiation, SPINS data can help you build a persuasive pitch that gets your products on more shelves using these 5 essential data points.

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11 Black-owned Wellness Brands to Put in Your cart and On Your Shelves

February 19, 2021

Approximately 18.3%–or 1 million-of U.S. businesses are minority-owned, according to the most recent U.S. Census Bureau data. Black or African Americans owned approximately 124,551 businesses throughout … Read more 11 Black-owned Wellness Brands to Put in Your cart and On Your Shelves

Better for you wines for National drink Wine day

Four Companies to Help You Celebrate National Drink Wine Day

February 18, 2021

It’s National Drink Wine Day! What better way to celebrate than with these 4 better-for-you wines? From 0 sugar to … Read more Four Companies to Help You Celebrate National Drink Wine Day

7 Clean Chocolatey Treats to Celebrate with Loved Ones

February 9, 2021

Check out these 7 better-for-you chocolates that you can share with that special someone (or don’t share at all and just treat yourself) this Valentine’s Day. Everyone deserves a little … Read more 7 Clean Chocolatey Treats to Celebrate with Loved Ones

image displaying a 2021 wellness trend of the use of plants as alternative supplement sources

Plant-Based Trends in Every Department: 7 Innovations to Watch for in 2021

February 5, 2021

Plant-Based Choices in Every Aisle Plant-based diets might not be new, but you couldn’t tell that from looking at store … Read more Plant-Based Trends in Every Department: 7 Innovations to Watch for in 2021

image displaying a 2021 wellness trend of healthy diets

From Functional Snacking to Climatarian Lifestyles: Here’s What We Know About Dietary Trends in 2021

January 22, 2021

New Year, New Lifestyle Mindset The perennial mindset of “New year, new you, new diet” isn’t quite the same in … Read more From Functional Snacking to Climatarian Lifestyles: Here’s What We Know About Dietary Trends in 2021

4 Cheese Brands to Add to Your Next Snack Spread

January 18, 2021

For all you cheese lovers out there, these brands are great to pair with a glass of wine, for making your very own cheese … Read more 4 Cheese Brands to Add to Your Next Snack Spread

Expert Lens: Store Level Data

SPINS' Director of Enterprise Solutions and Product Manager for Store-Level Data takes a closer look at the essential data points brands should keep track of on their growth journey.

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How to Identify Voids and Improve Store Distribution with Store Level Data

Jim Koppenhaver is the Director of Enterprise Solutions and Product Manager for SPINS Store-Level Data. In our first installment of … Read more How to Identify Voids and Improve Store Distribution with Store Level Data

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How to Use Product Velocity to Expand Retailers and Improve Store Footprint

Pay Attention to Product Velocity Getting your products in stores is half the battle of reaching your audience but your work is … Read more How to Use Product Velocity to Expand Retailers and Improve Store Footprint

cover graphic for article about entering new markets and product development using store level data

How to Enter New Markets and Improve Product Development With Store Level Data

Jim Koppenhaver is the Director of Enterprise Solutions and Product Manager for SPINS Store-Level Data. In our third installment of … Read more How to Enter New Markets and Improve Product Development With Store Level Data

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Prepare for Product Launch: 4 Ways Store Level Data Helps You Launch New Products Successfully

Jim Koppenhaver is the Director of Enterprise Solutions and Product Manager for SPINS Store-Level Data. In our fourth installment of … Read more Prepare for Product Launch: 4 Ways Store Level Data Helps You Launch New Products Successfully

SLD Promotions Article Cover

Assess In-Store Promotions: How to Measure Promotional Effectiveness

Jim Koppenhaver is the Director of Enterprise Solutions and Product Manager for SPINS Store-Level Data. In our fifth installment of … Read more Assess In-Store Promotions: How to Measure Promotional Effectiveness

cover graphic for article about measuring in-store sales agent effectiveness using store level data

Grading In-Store Sales Agent Performance: How to Use Store Level Data to Measure Your Sales Team’s Effectiveness

Jim Koppenhaver is the Director of Enterprise Solutions and Product Manager for SPINS Store-Level Data. In our sixth installment of … Read more Grading In-Store Sales Agent Performance: How to Use Store Level Data to Measure Your Sales Team’s Effectiveness