SPINS Blog

Gather tips and insights from SPINS' thought leaders in the Natural Products Industry
hemp 101

Hemp 101: Understanding the Superfood

December 2, 2022

Hemp offers many uses and benefits Hemp has made its way from specialty retailers into mainstream outlets as a common … Read more Hemp 101: Understanding the Superfood

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Get on Shelf: How Data Elevates a Sell Story

November 14, 2022

Data Can Bring Your Brand’s Narrative to Life A sell story can transform a business. It can get you stocked … Read more Get on Shelf: How Data Elevates a Sell Story

yogurt parfait

Probiotics and Prebiotics Find a New Audience as Functional Ingredients

November 4, 2022

Trends to watch in VMS (vitamin, mineral and supplements segment), beverages, and yogurt Probiotics and prebiotics are longtime staples of … Read more Probiotics and Prebiotics Find a New Audience as Functional Ingredients

Expo East 2022 Recap: The Top Trends and Exciting Products

October 4, 2022

8 Emerging Trends We Saw on the Show Floor Each fall, Expo East brings together the best of the natural … Read more Expo East 2022 Recap: The Top Trends and Exciting Products

10 Trends We Saw at SuperZoo 2022

August 31, 2022

These Trends Are Shaping the Pet Industry Each year, SuperZoo reminds us why it’s a must-attend show for anyone in … Read more 10 Trends We Saw at SuperZoo 2022

Three Ways Brand Manufacturers Can Respond to Inflation

August 9, 2022

Control inflation by managing trade spend Inflation is an inescapable topic for everyone from the corner office to customers walking … Read more Three Ways Brand Manufacturers Can Respond to Inflation

Three Trends Driving Vitamins and Supplements

August 4, 2022

Why Amazon, Attributes, and Label Claims Matter According to the Nutrition Business Journal’s Supplement Business Report, supplements showed staying power … Read more Three Trends Driving Vitamins and Supplements

Three Strategies Sellers Can Implement Now on Amazon to Prepare for the Holidays

August 3, 2022

The holiday season on Amazon can be a stressful but lucrative time for sellers. Aside from the anticipated sales surge, … Read more Three Strategies Sellers Can Implement Now on Amazon to Prepare for the Holidays

Three Metrics to Track on Amazon for Amplifying Sales 

July 19, 2022

It is no surprise that Amazon is now an integral part of many CPG businesses given the sheer amount of … Read more Three Metrics to Track on Amazon for Amplifying Sales 

Amazon Insights: What’s Trending in the Facial Serums, Masks & Treatments Category

June 28, 2022

From Vitamin C serums to clay masks to pimple patches and beyond, there is no shortage of products that claim … Read more Amazon Insights: What’s Trending in the Facial Serums, Masks & Treatments Category

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Amazon Insights: Top Trends In The Shelf Stable Tea Category

June 22, 2022

Tea has long been a beverage enjoyed by many. From the ever-popular English Breakfast to the iconic matcha, it remains … Read more Amazon Insights: Top Trends In The Shelf Stable Tea Category

Summer Fancy Food Show: 5 Trends We Saw At The Show

June 22, 2022

The Summer Fancy Foods Show finally made its comeback this year after a two-year long hiatus, with the previous in-person … Read more Summer Fancy Food Show: 5 Trends We Saw At The Show

Amazon Insights: What’s Resonating With Consumers In The Wellness Bar Category?

June 16, 2022

When it comes to on-the-go snacking, Wellness Bars are a popular choice among consumers. From high-protein bars to low carb/keto … Read more Amazon Insights: What’s Resonating With Consumers In The Wellness Bar Category?

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Global Flavors Are Now Pantry Staples

June 7, 2022

3 Reasons Shoppers Are Embracing Ingredients From Around the World Thanks to technology, the world is smaller-and smarter-than ever. An … Read more Global Flavors Are Now Pantry Staples

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Sweets & Snacks 2022: 7 Trends We Saw at the Expo

June 1, 2022

The Sweets & Snacks Expo made its return to Chicago for the first time since 2019-just in time to celebrate … Read more Sweets & Snacks 2022: 7 Trends We Saw at the Expo

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What’s Happening in Body Care?

May 25, 2022

A look at shopping behavior, innovation, and trends affecting Body Care Thanks to inflation concerns, ongoing supply chain issues, and … Read more What’s Happening in Body Care?

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How Retailers Can Respond to Inflation Concerns

May 6, 2022

Help Customers Adapt to Shifting Prices As a retailer, you can’t ignore the reality that higher prices are having on … Read more How Retailers Can Respond to Inflation Concerns

image of two women snacking

Snacking Remains Popular With Shoppers Online and In-Store

May 3, 2022

Omnichannel Data Gives Insight Into the Snacks Category Shoppers are buying their favorite snacks in brick-and-mortar stores and online-thanks to … Read more Snacking Remains Popular With Shoppers Online and In-Store

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Beverage Trends: Functional Ingredients Attract Wellness-Minded Shoppers

May 3, 2022

Omnichannel Data Gives Beverage Brands Insights To today’s shoppers, brick-and-mortar and online stores each bring benefits depending on what they’re … Read more Beverage Trends: Functional Ingredients Attract Wellness-Minded Shoppers

image of woman shopping for vitamins and supplements

Signs of Inflation Showing Up in Vitamins and Supplements

April 20, 2022

The greatest price increases and decreases in top VMS categories Inflation is on everyone’s minds. The BLS announced that the … Read more Signs of Inflation Showing Up in Vitamins and Supplements

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Global Pet Expo 2022 Recap: Humanization of Pets Reaches New Heights

March 31, 2022

5 Trends We Saw on the Global Pet Expo Floor Global Pet Expo took over the Orange County Convention Center … Read more Global Pet Expo 2022 Recap: Humanization of Pets Reaches New Heights

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Building a Successful Retail Pitch: 4 Essential Data Points to Include When Pitching to Retailers

March 23, 2022

Use Omnichannel Data to Strengthen Your Sell Story SPINS has longstanding relationships with brands and retailers, and over the years … Read more Building a Successful Retail Pitch: 4 Essential Data Points to Include When Pitching to Retailers

the Expo West logo against the team at the show reflecting the show recap

Expo West 2022 Recap: 5 Trends We Spotted on the Expo Floor

March 16, 2022

Innovative Brands Are Appealing to a Wider Audience On March 8, for the first time in three years, Natural Products … Read more Expo West 2022 Recap: 5 Trends We Spotted on the Expo Floor

a woman browsing the shelf to show shopper behavior and the innovation opportunity

CPG Product Innovation Begins in the Natural and Amazon Channels

March 16, 2022

3 Questions Omni-Intelligence Data Can Answer CPG product innovation is at the heart of a successful brand. Without it, your … Read more CPG Product Innovation Begins in the Natural and Amazon Channels

NGA Show 2022 Recap: Which Wellness Trends Are Driving Innovation?

March 9, 2022

Emerging Trends Indie Retailers Should Know SPINS recently attended The NGA Show, a gathering of independent retailers, wholesalers, food retail … Read more NGA Show 2022 Recap: Which Wellness Trends Are Driving Innovation?

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Why Brands Need Visibility Into Emerging Consumer Trends on Amazon

February 9, 2022

Amazon Must Be In Your Omnichannel View Every brand needs to stay competitive, and that means innovating and evolving with … Read more Why Brands Need Visibility Into Emerging Consumer Trends on Amazon

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3 Reasons Brands Need Omnichannel Sales Data to Understand Today’s Market

February 1, 2022

Omnichannel Sales Data Combined With Product Intelligence Drives Innovation and Growth With rapid innovation in brick-and-mortar stores and growth of … Read more 3 Reasons Brands Need Omnichannel Sales Data to Understand Today’s Market

side by side of SPINS' and Pangea's logos to reflect partnership

Shelf Tags Are Too Valuable to Ignore

January 14, 2022

SPINS and Pangea Announce Partnership The shelf tag is one of very few places a customer is guaranteed to look … Read more Shelf Tags Are Too Valuable to Ignore

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Today’s Supply Chain Disruption: Alternative Products are The Answer

October 22, 2021

Why Retailers Need to Start Stocking New Items Now Perhaps no image better captures the earliest weeks of the pandemic … Read more Today’s Supply Chain Disruption: Alternative Products are The Answer

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SPINS Product Attributes Glossary: Understand Your Shoppers’ Needs

October 20, 2021

What Are Product Attributes? Attributes are a unique combination of claims, certifications, nutrition facts, ingredients, allergens, brand positioning, and consumer … Read more SPINS Product Attributes Glossary: Understand Your Shoppers’ Needs