Mother’s Day Gift Guide
If you’re celebrating Mother’s Day this year, whether in person or via zoom, you need the perfect gift to make … Read more Mother’s Day Gift Guide
Collaboration with Retailers: Answering the Right Questions About Performance and Promotions Leads to Better Buyer-Supplier Relationships
Data Drives the Manufacturer and Retailer Relationship High-performing brands are always looking at data and reevaluating their next move. Having … Read more Collaboration with Retailers: Answering the Right Questions About Performance and Promotions Leads to Better Buyer-Supplier Relationships
Book Review: In Defense of Food
In today’s world, consumers are increasingly searching for better-for-you products as health and wellness has been brought to the forefront … Read more Book Review: In Defense of Food
April’s Top Stories You Won’t Want To Miss
The health and wellness industry saw a wide variety of media coverage last month including successful launches, increasing trends and … Read more April’s Top Stories You Won’t Want To Miss
Foundation for a Successful CPG Brand: Consumer Data, Competitive Intelligence, and the Right Tools to Scale
Brand Growth Begins By Understanding Customers Understanding your consumers and your competition is fundamental to a successful business. Your consumers inform every aspect … Read more Foundation for a Successful CPG Brand: Consumer Data, Competitive Intelligence, and the Right Tools to Scale
10 Woman-Led Brands to Support During Women’s History Month
In honor of Women’s History Month, we’ve gathered 10 women owned brands worth celebrating! From snacks to sweets and everything … Read more 10 Woman-Led Brands to Support During Women’s History Month
How to Improve the Retail Experience for Wellness Shoppers: Start by Understanding Demands
A Better Retail Experience is “What Consumers Want” Over the last 20 years, health and wellness products have evolved from a niche segment to staples you … Read more How to Improve the Retail Experience for Wellness Shoppers: Start by Understanding Demands
11 Black-owned Wellness Brands to Put in Your cart and On Your Shelves
Approximately 18.3%–or 1 million-of U.S. businesses are minority-owned, according to the most recent U.S. Census Bureau data. Black or African Americans owned approximately 124,551 businesses throughout … Read more 11 Black-owned Wellness Brands to Put in Your cart and On Your Shelves
Four Companies to Help You Celebrate National Drink Wine Day
It’s National Drink Wine Day! What better way to celebrate than with these 4 better-for-you wines? From 0 sugar to … Read more Four Companies to Help You Celebrate National Drink Wine Day
7 Clean Chocolatey Treats to Celebrate with Loved Ones
Check out these 7 better-for-you chocolates that you can share with that special someone (or don’t share at all and just treat yourself) this Valentine’s Day. Everyone deserves a little … Read more 7 Clean Chocolatey Treats to Celebrate with Loved Ones
Plant-Based Trends in Every Department: 7 Innovations to Watch for in 2021
Plant-Based Choices in Every Aisle Plant-based diets might not be new, but you couldn’t tell that from looking at store … Read more Plant-Based Trends in Every Department: 7 Innovations to Watch for in 2021
From Functional Snacking to Climatarian Lifestyles: Here’s What We Know About Dietary Trends in 2021
New Year, New Lifestyle Mindset The perennial mindset of “New year, new you, new diet” isn’t quite the same in … Read more From Functional Snacking to Climatarian Lifestyles: Here’s What We Know About Dietary Trends in 2021
4 Cheese Brands to Add to Your Next Snack Spread
For all you cheese lovers out there, these brands are great to pair with a glass of wine, for making your very own cheese … Read more 4 Cheese Brands to Add to Your Next Snack Spread
2021 Functional Ingredients Trends: Food As Medicine Becomes a Priority for Shoppers
Functional Ingredients Become a Type of Medicine The idea that a mindful diet can improve overall health is not exactly … Read more 2021 Functional Ingredients Trends: Food As Medicine Becomes a Priority for Shoppers
What to Expect in 2021: 5 Themes for Natural and Wellness Trends That Will Shape the Industry
5 Themes that Will Define Natural and Wellness Trends in 2021 As we kick off a new (and hopefully better) … Read more What to Expect in 2021: 5 Themes for Natural and Wellness Trends That Will Shape the Industry
Seven Seasonal Items to Get for This Holiday Season
These brands are on a mission to spread holiday cheer with their festive flavors! Check out some of the hottest … Read more Seven Seasonal Items to Get for This Holiday Season
How to Use SPINS Data: 6 Ways Emerging Brands Use SPINS to Grow Faster
Why Emerging Brands Use SPINS Data Although all brands want to grow and expand their footprint, emerging brands are in … Read more How to Use SPINS Data: 6 Ways Emerging Brands Use SPINS to Grow Faster
The Pandemic Accelerated Online Shopping: Why eCommerce Is Here to Stay in the Natural Industry
The shift from in-person to online shopping began years ago and quickly grew thanks to 2 significant events: the internet … Read more The Pandemic Accelerated Online Shopping: Why eCommerce Is Here to Stay in the Natural Industry
Cookie Craze: 10 Cookie Brands to Try This Holiday Season
These 10 cookie brands are perfect for any occasion, whether you’re celebrating #NationalCookieDay today, participating in a holiday cookie exchange, … Read more Cookie Craze: 10 Cookie Brands to Try This Holiday Season
Your New Product Offering: What You Need To Know Before You Launch
What You Need To Know Before Your New Product Offering is Launched The hardest work of a new product offering … Read more Your New Product Offering: What You Need To Know Before You Launch
Grading In-Store Sales Agent Performance: How to Use Store Level Data to Measure Your Sales Team’s Effectiveness
Jim Koppenhaver is the Director of Enterprise Solutions and Product Manager for SPINS Store-Level Data. In our sixth installment of … Read more Grading In-Store Sales Agent Performance: How to Use Store Level Data to Measure Your Sales Team’s Effectiveness
7 Better for You Desserts to Compliment Your Feast
Check out 7 better-for-you dessert options for this year’s small Thanksgiving gatherings – or even just for you! They are … Read more 7 Better for You Desserts to Compliment Your Feast
Assess In-Store Promotions: How to Measure Promotional Effectiveness
Jim Koppenhaver is the Director of Enterprise Solutions and Product Manager for SPINS Store-Level Data. In our fifth installment of … Read more Assess In-Store Promotions: How to Measure Promotional Effectiveness
Data Proficiency: 6 Data Best Practices Used by Successful Brands
In the right hands, data has the potential to be one of the most powerful tools for a business. When … Read more Data Proficiency: 6 Data Best Practices Used by Successful Brands
Prepare for Product Launch: 4 Ways Store Level Data Helps You Launch New Products Successfully
Jim Koppenhaver is the Director of Enterprise Solutions and Product Manager for SPINS Store-Level Data. In our fourth installment of … Read more Prepare for Product Launch: 4 Ways Store Level Data Helps You Launch New Products Successfully
10 Healthy Happy Hour Necessities
1. Straightaway Photo courtesy of @straightawaycocktails, Instagram Straightaway makes both classic and lesser-known spirited and balanced cocktails with ingredients … Read more 10 Healthy Happy Hour Necessities
How to Enter New Markets and Improve Product Development With Store Level Data
Jim Koppenhaver is the Director of Enterprise Solutions and Product Manager for SPINS Store-Level Data. In our third installment of … Read more How to Enter New Markets and Improve Product Development With Store Level Data
Why Product Certifications are Essential for Connecting with Shoppers
The Importance of Product Certifications? We’re living in an era of better-for-you products where consumers are choosing products that benefit their … Read more Why Product Certifications are Essential for Connecting with Shoppers
How to Use Product Velocity to Expand Retailers and Improve Store Footprint
Pay Attention to Product Velocity Getting your products in stores is half the battle of reaching your audience but your work is … Read more How to Use Product Velocity to Expand Retailers and Improve Store Footprint
5 Sweets Without Spooky Ingredients
You may not be handing out candy to trick-or-treaters this year, but that doesn’t mean you can’t treat yourself to … Read more 5 Sweets Without Spooky Ingredients
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