SPINS Blog

Gather tips and insights from SPINS' thought leaders in the Natural Products Industry
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Ice Cream Innovation: Satisfy Sweet Tooths Without the Guilt

July 16, 2021

Choosing Your Ice Cream Innovation Team Summer is in full swing and with cities lifting their lockdown procedures, we’re on … Read more Ice Cream Innovation: Satisfy Sweet Tooths Without the Guilt

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What We’re Reading: Unsavory Truth

July 7, 2021

Chances are, all of us have fallen guilty to seeing a product claim and not doing their own research to … Read more What We’re Reading: Unsavory Truth

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5 Takeaways From The Sweets & Snacks Expo 2021

July 6, 2021

As SPINS’ Marketing Data Analyst and Trade Show Insider, Scott covers the latest trends and insights within the Health and … Read more 5 Takeaways From The Sweets & Snacks Expo 2021

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Health and Wellness Market Growth Drivers to Watch: Shoppers Prioritize Dietary Needs and Sustainability Concerns

June 23, 2021

Concerned Shoppers Are Taking Control During the lockdown months, many shoppers had limited options when it came to their health … Read more Health and Wellness Market Growth Drivers to Watch: Shoppers Prioritize Dietary Needs and Sustainability Concerns

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Father’s Day: No Gift, No Worries

June 18, 2021

Whether you’re celebrating Father’s Day in person or via zoom, it’s not too late to run out and pick up … Read more Father’s Day: No Gift, No Worries

8 Trends (and Innovative Products) Set to Drive Grocery Sales 

June 3, 2021

Top Findings from New Hope’s Natural Products Expo West Virtual  Every year, the most innovative brands and retailers go to New … Read more 8 Trends (and Innovative Products) Set to Drive Grocery Sales 

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June’s Top Stories You Won’t Want To Miss

June 2, 2021

Summer is starting off hot in the health and wellness industry! We saw a wide variety of media coverage last … Read more June’s Top Stories You Won’t Want To Miss

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Latest Dairy Trends: Don’t Count Them Out

June 1, 2021

Plant-based milk has made quite the splash on the shelves of supermarkets across the country. From a multitude of offerings … Read more Latest Dairy Trends: Don’t Count Them Out

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What Natural Shoppers Are Buying for the BBQ: 3 Data-Backed Shopper Trends for Grilling Season

May 26, 2021

With cities across the country lifting their lockdown restrictions and vaccines becoming more readily available, summer BBQs are sure to … Read more What Natural Shoppers Are Buying for the BBQ: 3 Data-Backed Shopper Trends for Grilling Season

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Book Review: The Dorito Effect

May 21, 2021

Have you ever consumed a whole bag of chips in one sitting? Have you opened a fresh pack of cookies … Read more Book Review: The Dorito Effect

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Learnings From the Lockdown: 4 Post-COVID Consumer Habits to Watch

May 18, 2021

Why COVID-19 Will Change Consumer Habits for Good Right now, as more cities and states are easing restrictions, vaccination rates … Read more Learnings From the Lockdown: 4 Post-COVID Consumer Habits to Watch

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Mother’s Day Gift Guide

May 4, 2021

If you’re celebrating Mother’s Day this year, whether in person or via zoom, you need the perfect gift to make … Read more Mother’s Day Gift Guide

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Collaboration with Retailers: Answering the Right Questions About Performance and Promotions Leads to Better Buyer-Supplier Relationships

April 22, 2021

Data Drives the Manufacturer and Retailer Relationship High-performing brands are always looking at data and reevaluating their next move. Having … Read more Collaboration with Retailers: Answering the Right Questions About Performance and Promotions Leads to Better Buyer-Supplier Relationships

Book Review: In Defense of Food

April 22, 2021

In today’s world, consumers are increasingly searching for better-for-you products as health and wellness has been brought to the forefront … Read more Book Review: In Defense of Food

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Foundation for a Successful CPG Brand: Consumer Data, Competitive Intelligence, and the Right Tools to Scale

April 1, 2021

Brand Growth Begins By Understanding Customers Understanding your consumers and your competition is fundamental to a successful business. Your consumers inform every aspect … Read more Foundation for a Successful CPG Brand: Consumer Data, Competitive Intelligence, and the Right Tools to Scale

10 Woman-Led Brands to Support During Women’s History Month

March 19, 2021

In honor of Women’s History Month, we’ve gathered 10 women owned brands worth celebrating! From snacks to sweets and everything … Read more 10 Woman-Led Brands to Support During Women’s History Month

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How to Improve the Retail Experience for Wellness Shoppers: Start by Understanding Demands

March 11, 2021

A Better Retail Experience is “What Consumers Want” Over the last 20 years, health and wellness products have evolved from a niche segment to staples you … Read more How to Improve the Retail Experience for Wellness Shoppers: Start by Understanding Demands

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11 Black-owned Wellness Brands to Put in Your cart and On Your Shelves

February 19, 2021

Approximately 18.3%–or 1 million-of U.S. businesses are minority-owned, according to the most recent U.S. Census Bureau data. Black or African Americans owned approximately 124,551 businesses throughout … Read more 11 Black-owned Wellness Brands to Put in Your cart and On Your Shelves

Better for you wines for National drink Wine day

Four Companies to Help You Celebrate National Drink Wine Day

February 18, 2021

It’s National Drink Wine Day! What better way to celebrate than with these 4 better-for-you wines? From 0 sugar to … Read more Four Companies to Help You Celebrate National Drink Wine Day

7 Clean Chocolatey Treats to Celebrate with Loved Ones

February 9, 2021

Check out these 7 better-for-you chocolates that you can share with that special someone (or don’t share at all and just treat yourself) this Valentine’s Day. Everyone deserves a little … Read more 7 Clean Chocolatey Treats to Celebrate with Loved Ones

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Plant-Based Trends in Every Department: 7 Innovations to Watch for in 2021

February 5, 2021

Plant-Based Choices in Every Aisle Plant-based diets might not be new, but you couldn’t tell that from looking at store … Read more Plant-Based Trends in Every Department: 7 Innovations to Watch for in 2021

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From Functional Snacking to Climatarian Lifestyles: Here’s What We Know About Dietary Trends in 2021

January 22, 2021

New Year, New Lifestyle Mindset The perennial mindset of “New year, new you, new diet” isn’t quite the same in … Read more From Functional Snacking to Climatarian Lifestyles: Here’s What We Know About Dietary Trends in 2021

4 Cheese Brands to Add to Your Next Snack Spread

January 18, 2021

For all you cheese lovers out there, these brands are great to pair with a glass of wine, for making your very own cheese … Read more 4 Cheese Brands to Add to Your Next Snack Spread

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2021 Functional Ingredients Trends: Food As Medicine Becomes a Priority for Shoppers

January 14, 2021

Functional Ingredients Become a Type of Medicine The idea that a mindful diet can improve overall health is not exactly … Read more 2021 Functional Ingredients Trends: Food As Medicine Becomes a Priority for Shoppers

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What to Expect in 2021: 5 Themes for Natural and Wellness Trends That Will Shape the Industry

January 7, 2021

5 Themes that Will Define Natural and Wellness Trends in 2021 As we kick off a new (and hopefully better) … Read more What to Expect in 2021: 5 Themes for Natural and Wellness Trends That Will Shape the Industry

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Seven Seasonal Items to Get for This Holiday Season

December 11, 2020

These brands are on a mission to spread holiday cheer with their festive flavors! Check out some of the hottest … Read more Seven Seasonal Items to Get for This Holiday Season

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How to Use SPINS Data: 6 Ways Emerging Brands Use SPINS to Grow Faster

December 9, 2020

Why Emerging Brands Use SPINS Data  Although all brands want to grow and expand their footprint, emerging brands are in … Read more How to Use SPINS Data: 6 Ways Emerging Brands Use SPINS to Grow Faster

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The Pandemic Accelerated Online Shopping: Why eCommerce Is Here to Stay in the Natural Industry

December 9, 2020

The shift from in-person to online shopping began years ago and quickly grew thanks to 2 significant events: the internet … Read more The Pandemic Accelerated Online Shopping: Why eCommerce Is Here to Stay in the Natural Industry

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Cookie Craze: 10 Cookie Brands to Try This Holiday Season

December 3, 2020

These 10 cookie brands are perfect for any occasion, whether you’re celebrating #NationalCookieDay today, participating in a holiday cookie exchange, … Read more Cookie Craze: 10 Cookie Brands to Try This Holiday Season

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Your New Product Offering: What You Need To Know Before You Launch

December 2, 2020

What You Need To Know Before Your New Product Offering is Launched The hardest work of a new product offering … Read more Your New Product Offering: What You Need To Know Before You Launch