Introduction
Plant-based categories are growing at double digits and the pandemic has already brought 2 million new customers to the category. And that’s just a fraction of the market share that plant-based has the potential to reach. It’s beyond just a trend; it’s a way of life for more and more of your customers.
On July 28, experts from SPINS’ Product Intelligence and Retail teams held a discussion about the plant-based boom and how retailers can succeed in this rapidly growing and evolving space:
- The evolution and emergence of plant-based trends
- A SPINS-exclusive deep dive into the ingredients driving plant-based sales
- Plant-based sales trends, promotions, and pricing
- Innovation to watch
- Tips to help you turn this information into action