Clean Chocolate Trends for Self-Care Shoppers: 4 Trends to Watch in 2021

young consumer biting a clean chocolate bar

Consumers Add Clean Chocolate to Self-Care Plan Chocolate is certainly a popular treat at Easter time (and at Halloween and Christmas), but shoppers don’t need a holiday to indulge. Throughout the pandemic, we’ve seen shoppers are eager to put a chocolate treat in their shopping baskets as a way to treat themselves during lockdown—especially when self-care is … Read more Clean Chocolate Trends for Self-Care Shoppers: 4 Trends to Watch in 2021

Natural Alcohol Trends: 3 Ways Shoppers Are Changing Happy Hour in 2021

Happy hour at home

The Better-for-You Alcohol Trend Anyone who enjoys a nice drink has found themselves unable to enjoy their favorite bars and restaurants for most of the last year. That’s probably why we’ve seen record-setting sales of alcoholic beverages as well as alcohol-free alternatives. However, as we’ve seen with many popular foods and beverages over the last … Read more Natural Alcohol Trends: 3 Ways Shoppers Are Changing Happy Hour in 2021

The State of Natural and Organic: 3 Shopper Trends Emerging From the Pandemic (New Hope Network’s Spark Brand Success Series Recap)

photo of couple shopping at a grocery store

A Post-Pandemic Retail Environment SPINS VP of Business Development, Kathryn Peters, joined the New Hope Network’s Spark Brand Success Series to discuss data trends since the pandemic began.   As SPINS data shows, health and wellness products are outpacing conventional products by 350 basis points across the mix of stores that SPINS tracks. With that, brands and retailers should ask themselves how their products connect to the macro trends we’re seeing in … Read more The State of Natural and Organic: 3 Shopper Trends Emerging From the Pandemic (New Hope Network’s Spark Brand Success Series Recap)

Plant-Based Trends in Every Department: 7 Innovations to Watch for in 2021

image displaying a 2021 wellness trend of the use of plants as alternative supplement sources

Plant-Based Choices in Every Aisle Plant-based diets might not be new, but you couldn’t tell that from looking at store shelves. Over the last few years, innovation and customer demand have moved the category beyond the longtime staples (i.e., plant-based meats and milk alternatives) and into a variety of new plant-based offerings across the entire store.   Throughout 2021, innovative plant-based brands will greet wellness-focused … Read more Plant-Based Trends in Every Department: 7 Innovations to Watch for in 2021

From Functional Snacking to Climatarian Lifestyles: Here’s What We Know About Dietary Trends in 2021

image displaying a 2021 wellness trend of healthy diets

New Year, New Lifestyle Mindset The perennial mindset of “New year, new you, new diet” isn’t quite the same in 2021: The pandemic is still on the rise, many people are still working from home, avoiding crowded places, and trying to keep up with their kids’ virtual schooling. People might be aiming to start fresh in … Read more From Functional Snacking to Climatarian Lifestyles: Here’s What We Know About Dietary Trends in 2021

2021 Functional Ingredients Trends: Food As Medicine Becomes a Priority for Shoppers

image of an orange and vitamins symbolizing food as medicine

Functional Ingredients Become a Type of Medicine The idea that a mindful diet can improve overall health is not exactly new—especially to anyone in the natural and wellness space. Last year, COVID led more shoppers to take this approach and consider the long-term health benefits of what they eat and drink. With a strong immune … Read more 2021 Functional Ingredients Trends: Food As Medicine Becomes a Priority for Shoppers

What to Expect in 2021: 5 Themes for Natural and Wellness Trends That Will Shape the Industry

Cover image for 5 themes for 2021 natural and wellness trends

5 Themes that Will Define Natural and Wellness Trends in 2021 As we kick off a new (and hopefully better) year, our experts will be sharing the natural and wellness trends that will drive shopper behavior in 2021. To set the stage, we’ve put together 5 major themes that we’ll be unpacking over the next several weeks. … Read more What to Expect in 2021: 5 Themes for Natural and Wellness Trends That Will Shape the Industry

Self-Care Trends: How to Appeal to Shoppers with Self-Care Products

photo showing a holiday package consisting of latest self-care trends

The Rise of Self-Care Trends During COVID-19 Staying at home for the past 9 months and wearing a mask when heading to the store seemed to have changed priorities for shoppers heading to the body care aisle. Not only are Google Search Trends for self-care up 550% since last December, items related to self-care saw … Read more Self-Care Trends: How to Appeal to Shoppers with Self-Care Products

Consumers Are Heading to the Freezer: 3 Factors Driving Frozen Foods Trends in 2020

The Rising Popularity of Frozen Foods Frozen foods are popular kitchen staples for several reasons: a long shelf life, convenience, and an abundance of comfort food options. That’s been especially important in 2020, but the pandemic isn’t the only reason you can expect frozen foods trends to continue the upward momentum.   In a recent webinar, Reframing the … Read more Consumers Are Heading to the Freezer: 3 Factors Driving Frozen Foods Trends in 2020

2020’s Top Trends in Natural and Organic

Spark Change Kicks Off: An Update on the Natural and Organic Market Last week, Spark Change, a Natural Products Expo, kicked off its virtual 2020 event. To start the event off, Carlotta Mast from New Hope Network and Nick McCoy from Whipstitch Capital gave attendees an update on the state of the natural and organic industry in this very unusual year.  With COVID-19 … Read more 2020’s Top Trends in Natural and Organic