Building a Successful Retail Pitch: 5 Essential Data Points to Include When Pitching to Retailers

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Use Omnichannel Data to Strengthen Your Sell Story SPINS has longstanding relationships with brands and retailers, and over the years two goals have remained constant: Brands want to know how they can get their products on store shelves Retailers want brand teams to know the ins and outs of their data at pitch meetings As … Read more Building a Successful Retail Pitch: 5 Essential Data Points to Include When Pitching to Retailers

Collaboration with Retailers: Answering the Right Questions About Performance and Promotions Leads to Better Buyer-Supplier Relationships

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Data Drives the Manufacturer and Retailer Relationship High-performing brands are always looking at data and reevaluating their next move. Having a pulse on what’s happening in stores lets them plan intelligently and find opportunities to claim more shelf space, market share, and ultimately build a long-term relationship with their retail partners. SPINS solution architect Kevin … Read more Collaboration with Retailers: Answering the Right Questions About Performance and Promotions Leads to Better Buyer-Supplier Relationships

How a Pet Food Brand Optimized Trade Spend With Data and Analytics

Pet Food TradeROI Cover

One retailer accounted for a pet food brand’s $5 million trade spend. The brand’s executives wanted to dig deeper into the many promotions they ran throughout the year. After all, this was their #1 retailer and they wanted to ensure their significant trade budget was getting the highest return possible. That’s when they decided to … Read more How a Pet Food Brand Optimized Trade Spend With Data and Analytics