Key Takeaways: Growth in the supplements category has shifted from digital to brick-and-mortar stores. Joint supplements are starting to grow at a high rate. Immune health supplements are experiencing growth, particularly in the children’s supplement subcategory. Women’s supplements are seeing growth in reproductive health and libido boosters. Performance nutrition supplements are up almost 37%. Creatine … Read more The State of Supplements in 2023
Why Amazon, Attributes, and Label Claims Matter According to the Nutrition Business Journal’s Supplement Business Report, supplements showed staying power in 2021 even as shoppers returned to more traditional shopping behavior. The beginning of the pandemic spurred historic 14.5% growth in 2020, a rate that was destined to level off once the world moved away … Read more Three Trends Driving Vitamins and Supplements
The greatest price increases and decreases in top VMS categories Inflation is on everyone’s minds. The BLS announced that the Consumer Price Index rose 8.5% in March, setting a 40-year record. Brands feel it when they look at the cost of manufacturing. Retailers see it when they’re forced to increase the sticker price of items. … Read more Signs of Inflation Showing Up in Vitamins and Supplements
Vitamins and Supplements Are Versatile A combination of factors has brought new energy to the vitamins, minerals, and supplements (VMS) category in 2022. For the last two years the pandemic has made health a leading concern for pretty much everyone. Prior to the pandemic, shoppers were already finding ways to augment their diets with additional … Read more Key Supplement Trends in 2022 and How Omnichannel Fuels the Category
The Sports Nutrition Category Evolves Beyond Athletic Performance Today, you can find items like protein powder and electrolyte packets in the average consumer’s shopping cart. Not too long ago, however, sports nutrition items were strictly the domain of athletes looking to optimize their performance and gym rats wanting to bulk up. An evolved view of … Read more Sports Nutrition Trends: How Demand for an Active Lifestyle is Fueling Innovation in the Market
Supplements sales were on the rise even before COVID shook up consumer habits earlier this year. Dating back to 2018, supplements saw year over year growth. Vitamins and supplements sold a combined $4.75 billion in 2018, $5 billion last year, and are on target for $5.5 billion this year. As we mentioned in the earlier … Read more From Vitamin D to Collagen: Supplements and Functional Ingredients Are in High Demand
By Jamie Phillips, MS, RDN November is Diabetes Awareness Month, an opportunity for education and raising awareness around this metabolic disorder that affects over 30 million Americans.1 Here we’ll examine what diabetes is, how it affects the diets of its sufferers, and how relevant retail segments are performing at large. What is Diabetes? When we … Read more Key Category Insights for National Diabetes Awareness Month
SPINS’ Consumer Insights data explores how e-commerce is disrupting the retail industry, providing brands and retailers alike with insights into how shoppers are choosing to purchase CPGs online. Fill out the form below to access and download TrendWatch: Exploring E-Commerce.
Access SPINS’ full coverage of Expo West 2017! Our Expo West webinar gave you a taste of the trends. Now dig into even more expert insights with SPINS’ expanded coverage of the show, featuring more than 50 exciting examples of natural products innovation! Fill out the form below to access and download the Expo West … Read more Expo West 2017 Recap
Did you catch everything at Expo West? Covering every corner of the biggest food show in North America is challenging, even for the most seasoned professional. That’s why our Product Library team’s industry experts mined the trade show floor to bring you news of the most exciting innovations, ingredients, and category crossovers. Access a recording of … Read more SPINS Recaps the Show: Expo West 2017