Collaboration with Retailers: Answering the Right Questions About Performance and Promotions Leads to Better Buyer-Supplier Relationships

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Data Drives the Manufacturer and Retailer Relationship High-performing brands are always looking at data and reevaluating their next move. Having a pulse on what’s happening in stores lets them plan intelligently and find opportunities to claim more shelf space, market share, and ultimately build a long-term relationship with their retail partners. SPINS solution architect Kevin … Read more Collaboration with Retailers: Answering the Right Questions About Performance and Promotions Leads to Better Buyer-Supplier Relationships

Grading In-Store Sales Agent Performance: How to Use Store Level Data to Measure Your Sales Team’s Effectiveness

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Jim Koppenhaver is the Director of Enterprise Solutions and Product Manager for SPINS Store-Level Data. In our sixth installment of an ongoing Expert Lens series, we take a closer look at ways Store Level Data helps measure in-store sales agent’s effectiveness.  Let Store Level Data Measure Your In-Store Sales Agent’s Effectiveness The benefit of have an in-store … Read more Grading In-Store Sales Agent Performance: How to Use Store Level Data to Measure Your Sales Team’s Effectiveness

Assess In-Store Promotions: How to Measure Promotional Effectiveness

SLD Promotions Article Cover

Jim Koppenhaver is the Director of Enterprise Solutions and Product Manager for SPINS Store-Level Data. In our fifth installment of an ongoing Expert Lens series, we take a closer look at ways Store Level Data helps you assess in-store promotions so you can get the results you need on a store-by-store basis. Are Your In-Store … Read more Assess In-Store Promotions: How to Measure Promotional Effectiveness

Prepare for Product Launch: 4 Ways Store Level Data Helps You Launch New Products Successfully

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Jim Koppenhaver is the Director of Enterprise Solutions and Product Manager for SPINS Store-Level Data. In our fourth installment of an ongoing Expert Lens series, we take a closer look at ways Store Level Data helps gauge the success of your product launch.  When you launch a new product, your team innovates, collaborates, and strategizes for months, … Read more Prepare for Product Launch: 4 Ways Store Level Data Helps You Launch New Products Successfully

How to Enter New Markets and Improve Product Development With Store Level Data

cover graphic for article about entering new markets and product development using store level data

Jim Koppenhaver is the Director of Enterprise Solutions and Product Manager for SPINS Store-Level Data. In our third installment of an ongoing Expert Lens series, we take a closer look at ways Store Level Data helps answer which geographies have the highest distribution and what patterns distinguish those geographies when entering new markets. Enter New … Read more How to Enter New Markets and Improve Product Development With Store Level Data

How to Use Product Velocity to Expand Retailers and Improve Store Footprint

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Jim Koppenhaver is the Director of Enterprise Solutions and Product Manager for SPINS Store-Level Data. Pay Attention to Product Velocity Getting your products in stores is half the battle of reaching your audience but your work is far from done. Once distribution gets you in the door, pay attention to product velocity to understand how you’re performing with a retail … Read more How to Use Product Velocity to Expand Retailers and Improve Store Footprint

6 Ways Brands Use Store Level Data to Stay Competitive Tomorrow

Store Level Data Helps You Grab Share of Tomorrow’s Market Even in a year filled with “unprecedented” events, grocery retail’s sequential months of aggressive growth is noteworthy, especially for natural: In March, YOY overall grocery sales were up 36% and natural sales were up 43%. Months later, in mid-July, total grocery sales were still up … Read more 6 Ways Brands Use Store Level Data to Stay Competitive Tomorrow

What is Store Level Data? 4 Ways Brands Use it to Adjust Their Growth Tactics

Store Level Data growth tactics

4 Ways You Can Get Tactical With Store Level Data For brands, getting access to the right data can be the difference between feeling like they’re in the dark and feeling like they’re in control. Store Level Data is one way brands are not only gathering more information about their product performance but are using it to … Read more What is Store Level Data? 4 Ways Brands Use it to Adjust Their Growth Tactics