Product Intelligence Data Capture: How to Go Beyond the Label to Boost Brand Visibility

a woman picking up a product from the shelf which reflects a retailer boosting brand visibilty

Make Your Products Stand Out with Retailers Using SPINS Product Hub The top highlight at Expo East was getting an up-close view of the latest innovative products that brands showcased and are poised to please natural shoppers. New items and updates to existing products gave us brand visibility into how manufacturers are adapting to emerging … Read more Product Intelligence Data Capture: How to Go Beyond the Label to Boost Brand Visibility

Why Product Attribute Data is the Best Kept Secret in Assortment Planning Tools for Retailers

male grocery store assistant taking inventory for product assortment planning

Test New Products Strategically As a retailer, you’ve probably found yourself in a common but important debate: How do you provide customers with their everyday needs while also evolving so you stay relevant in today’s market? When you’re held accountable for your store’s present-day performance and building long-term growth, that’s a tricky balance to strike. Most stores—especially independent and regional grocers—have … Read more Why Product Attribute Data is the Best Kept Secret in Assortment Planning Tools for Retailers

How Attributes Helped a Retailer Improve Category Growth

image symbolizing using attributes and category data for retailers to improve category growth

Setting up Long Term Success for Category Assessment Category assessment can be challenging for retailers: They want to understand what their customers are looking for so they can update their inventory accordingly, enhance the shopper experience, and improve category growth without chasing the wrong trends. No one wants to be overstocked on items that were only fleetingly popular. Fortunately, … Read more How Attributes Helped a Retailer Improve Category Growth