SPINSights: Good Planet Foods on the Journey of an Emerging Brand

In the market today, it’s important for brands to define what their better-for-you mission is to gain the attention of retailers and connect with consumers. As we see new trends emerge, such as plant-based, retailers want to offer the most differentiated products that fit consumer preferences, and small player brands want the opportunity to be … Read more SPINSights: Good Planet Foods on the Journey of an Emerging Brand

Plant-Based Attributes: A Guide to the Evolving Definitions in Today’s Plant-Based Market

photo of plant-based burgers

Plant-Based Attributes are Evolving The growing popularity of plant-based options has helped push sales of plant-based items up year over year, with this year’s pandemic-induced stock-up accelerating that growth. While meatless, vegetarian, and vegan options have been around for years, they are only part of today’s plant-based market. The scope of today’s plant-based options is … Read more Plant-Based Attributes: A Guide to the Evolving Definitions in Today’s Plant-Based Market

3 Plant-Based Brands to Power Your Week

Whether you’re a life-long vegan or plant-based curious, these 3 brands will bring you the nourishment and satisfaction you need. 1. Lavva Photo courtesy of @lovvelavva, Instagram   WHY: Lavva’s dairy-free yogurt, powered by Pili nuts, contains no added sugar, and is rich in nourishing fats to bring you a superfood like no other! 2. … Read more 3 Plant-Based Brands to Power Your Week

Plant-Based is Booming! “Now What?” for Retailers

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Plant-based categories are growing at double digits and the pandemic has already brought 2 million new customers to the category. And that’s just a fraction of the market share that plant-based has the potential to reach. It’s beyond just a trend; it’s a way of life for more and more of your customers. On July … Read more Plant-Based is Booming! “Now What?” for Retailers

Plant-Based is Booming! “Now What?” for Brands

plant based webinar recording image with text overlay

Plant-based continues to grow, increasing in sales, and stretching into new categories and subcategories with new products entering the market regularly. On July 29, Experts from SPINS’ Product Intelligence and Brand teams discussed the plant-based boom and how brands can succeed in this rapidly growing and evolving space: The evolution and emergence of plant-based trends … Read more Plant-Based is Booming! “Now What?” for Brands

3 Reasons Why Plant-Based Is Growing So Quickly

Innovation, Nutrition, New Customers: The Factors Driving Plant-Based Growth 2020 has been a big year for plant-based products. They have been outpacing all food sales during the pandemic. Shoppers new to the category have already shown a tendency to become repeat customers who will to spend extra. Plant-based sales were already on an upward trajectory prior to COVID-19, but that growth accelerated … Read more 3 Reasons Why Plant-Based Is Growing So Quickly

Who Is The Plant-Based Shopper?

By now you know that plant-based products are booming. Plant-based sales outpaced overall food sales throughout the beginning stage of lockdown shopping. Retailers are strategizing the best way to attract and retain customers who are exploring this growing channel.  Has Plant-based Been Growing Even Through COVID-19? COVID-19’s stock-up and lockdown phase brought 2 million new customers to plant-based category, according … Read more Who Is The Plant-Based Shopper?

How to Build a Successful Plant-Based Strategy for Retailers

Plant-based food choices have been on the rise for years and the momentum accelerated in the earlier part of 2020 thanks to pandemic shopping. The variety of plant-based options has never been larger. Shelves and cases are filled with choices for meats (hamburgers, chicken patties, sausages), milks, and yogurts as well as vitamins and supplements. In the months since the initial stock-up, … Read more How to Build a Successful Plant-Based Strategy for Retailers

New Data Shows Plant-Based Food Outpacing Total Food Sales During COVID-19

Plant Based Foods Association releases data showing plant-based meats growing twice as fast as animal meat San Francisco, May 26, 2020 – New data released today by the Plant Based Foods Association (PBFA) and SPINS®, the leading provider of wellness-focused data and market analytics, shows U.S. retail sales of plant-based foods have considerably out paced … Read more New Data Shows Plant-Based Food Outpacing Total Food Sales During COVID-19

Plant-based Milk Company Added SKUs and Expanded Distribution by 48% After 1 Year With SPINS

plant based case study

A 7 year-old plant-based milk company specialized in super-creamy, alternative nut milk using only the purest, fresh, natural ingredients. After they secured distribution in 2 large natural retailers, one of their retail partners suggested they work with SPINS to acquire their store level data and understand how they might meet their expansion goals. With this … Read more Plant-based Milk Company Added SKUs and Expanded Distribution by 48% After 1 Year With SPINS