Sports Nutrition Trends: How Demand for an Active Lifestyle is Fueling Innovation in the Market

a collection of workout gear which includes protein powder, athletic shoes, and an apple to reflect the growth in sports nutrition for an active lifestyle

The Sports Nutrition Category Evolves Beyond Athletic Performance Today, you can find items like protein powder and electrolyte packets in the average consumer’s shopping cart. Not too long ago, however, sports nutrition items were strictly the domain of athletes looking to optimize their performance and gym rats wanting to bulk up. An evolved view of … Read more Sports Nutrition Trends: How Demand for an Active Lifestyle is Fueling Innovation in the Market

Performance Nutrition Ingredient Attributes and How Vitamins and Supplements Are Evolving

an orange fruit "eating" supplement tablets to reflect vitamins & supplements that boost immune health

Understanding the Complete View of the Market The majority of American adults take vitamins and supplements, according to the CDC. Those findings don’t consider the effects that COVID had on shopping habits and health concerns. SPINS Product Intelligence data shows that over the last year, as shoppers wanted to stay as health as possible and … Read more Performance Nutrition Ingredient Attributes and How Vitamins and Supplements Are Evolving

TrendWatch: Exploring E-Commerce

SPINS Trendwatch- Exploring E-commerce

SPINS’ Consumer Insights data explores how e-commerce is disrupting the retail industry, providing brands and retailers alike with insights into how shoppers are choosing to purchase CPGs online. Fill out the form below to access and download TrendWatch: Exploring E-Commerce.