It’s Cold Season: Prepare for Health-Focused Shoppers this Fall and Winter

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It’s Cold Season: Prepare for Health-Focused Shoppers During a Pandemic We’re entering the final stretch of 2020, and in this unusual year, a lot can happen in the next few months. What we do know is that fewer people will be hopping on planes, going to restaurants, hosting large gatherings, and crowding malls—and everyone will … Read more It’s Cold Season: Prepare for Health-Focused Shoppers this Fall and Winter

When Mission Meets Wellness: 4 Mission-Driven Consumer Trends to Watch

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The Mission-Driven Consumer Consumers have long been spending their dollars with a purpose—whether it’s a personal matter or a larger social cause. Many businesses have followed their lead and built their brands on the premise of better the world in their own way. Now, thanks to this diversifying product selection and a growing sense of responsibility, today’s mission-driven consumer and … Read more When Mission Meets Wellness: 4 Mission-Driven Consumer Trends to Watch

Emerging Trends -Edition 15

Inside this week’s edition: We continue to follow historic growth in sales and “conscious consumption” while innovation continues to blossom. HISTORIC SALES GROWTH Historic sales growth in supermarkets continues as families continue preparing most of their meals at home. Natural products’ rate of growth still exceeds the total store. These trends are expected to continue … Read more Emerging Trends -Edition 15

3 Plant-Based Brands to Power Your Week

Whether you’re a life-long vegan or plant-based curious, these 3 brands will bring you the nourishment and satisfaction you need. 1. Lavva Photo courtesy of @lovvelavva, Instagram   WHY: Lavva’s dairy-free yogurt, powered by Pili nuts, contains no added sugar, and is rich in nourishing fats to bring you a superfood like no other! 2. … Read more 3 Plant-Based Brands to Power Your Week

Why Regional Grocery Can’t Be Ignored When Scaling Your Brand

neon sign for regional grocery retail article

All brands we work with share a similar goal: Take the standout product that you’ve spent significant time and resources perfecting, and have it enjoyed by as many customers as possible. One important way to reach that goal is with distribution to regional grocery retailers. Regional grocery stores are the bridge between specialized natural enhanced … Read more Why Regional Grocery Can’t Be Ignored When Scaling Your Brand

Plant-Based is Booming! “Now What?” for Brands

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Plant-based continues to grow, increasing in sales, and stretching into new categories and subcategories with new products entering the market regularly. On July 29, Experts from SPINS’ Product Intelligence and Brand teams discussed the plant-based boom and how brands can succeed in this rapidly growing and evolving space: The evolution and emergence of plant-based trends … Read more Plant-Based is Booming! “Now What?” for Brands

SPINS Solutions Propel Household Cleaner Brand into Exponential Growth

Household Cleaner Brand Case Study Cover

Store-level Data Inspired a Cleaner Company to Update Its Offerings—and Revenue Grew by 735% A cleaning company focused on creating environmentally safe and high impact detergents and cleaners launched with a compelling hook: for each purchase, a percentage of sales would be donated to environmental funds and charities. When SPINS met with this brand for … Read more SPINS Solutions Propel Household Cleaner Brand into Exponential Growth