beverages

From Functional to Low and Non-Alcoholic Beverages: How Natural Alcohol is Driving Innovation to the Category

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two kombucha beverages on a wooden piece to reflect natural alcohol trends

Get to Know SPINS’ Alcohol Attributes and Categories Today’s alcohol aisles and coolers are filled with more variety than ever, offering natural alcohol options as well as non-alcoholic alternatives to appeal to the health-conscious shopper. Long gone are the days of simply asking someone if they would like a beer or glass of wine. Which … Read more From Functional to Low and Non-Alcoholic Beverages: How Natural Alcohol is Driving Innovation to the Category

Natural Alcohol Trends: 3 Ways Shoppers Are Changing Happy Hour in 2021

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Happy hour at home

The Better-for-You Alcohol Trend Anyone who enjoys a nice drink has found themselves unable to enjoy their favorite bars and restaurants for most of the last year. That’s probably why we’ve seen record-setting sales of alcoholic beverages as well as alcohol-free alternatives. However, as we’ve seen with many popular foods and beverages over the last … Read more Natural Alcohol Trends: 3 Ways Shoppers Are Changing Happy Hour in 2021

Plant-Based Trends in Every Department: 7 Innovations to Watch for in 2021

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image displaying a 2021 wellness trend of the use of plants as alternative supplement sources

Plant-Based Choices in Every Aisle Plant-based diets might not be new, but you couldn’t tell that from looking at store shelves. Over the last few years, innovation and customer demand have moved the category beyond the longtime staples (i.e., plant-based meats and milk alternatives) and into a variety of new plant-based offerings across the entire store.   Throughout 2021, innovative plant-based brands will greet wellness-focused … Read more Plant-Based Trends in Every Department: 7 Innovations to Watch for in 2021

Consumer TrendWatch: Milk

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SPINS consumer trend-watch - Milk

Household panel data shows that some core organic milk consumers have turned away from organic milk purchases over the last three years. With NaturaLink Consumer Segmentation, SPINS’ Consumer Insights Solution program explores buyer behavior around milk and other categories that may be winning those dollars. Leverage SPINS’ insights to better understand the shifting factors that … Read more Consumer TrendWatch: Milk

Policy Insights: An Examination of the Soda Tax

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SPINS Policy Insights - Sugar Scrutiny

In 2014, Berkeley, CA, became the first city in the United States to implement a public health-based soda tax. There are now eight jurisdictions in the U.S. to have passed a similar tax, though one in Cook County, IL, has been recently repealed. What do these laws mean for manufacturers and retailers – not to … Read more Policy Insights: An Examination of the Soda Tax