Omnichannel Data Gives Beverage Brands Insights To today’s shoppers, brick-and-mortar and online stores each bring benefits depending on what they’re buying and when. That’s long been apparent for household items and clothing. However, it’s also proven to be true for beverage. Shoppers aren’t just buying milk and soft drinks at the grocery store anymore, but … Read more Beverage Trends: Functional Ingredients Attract Wellness-Minded Shoppers
The greatest price increases and decreases in top VMS categories Inflation is on everyone’s minds. The BLS announced that the Consumer Price Index rose 8.5% in March, setting a 40-year record. Brands feel it when they look at the cost of manufacturing. Retailers see it when they’re forced to increase the sticker price of items. … Read more Signs of Inflation Showing Up in Vitamins and Supplements
3 Questions Omni-Intelligence Data Can Answer CPG product innovation is at the heart of a successful brand. Without it, your brand gets left behind as consumers seek out products that meet their current needs. Consumer tastes change, trends rise and fall, and other brands change the game. You want your brand to stay relevant. That … Read more CPG Product Innovation Begins in the Natural and Amazon Channels
Emerging Trends Indie Retailers Should Know SPINS recently attended The NGA Show, a gathering of independent retailers, wholesalers, food retail industry executives, CPG manufacturers, and service providers. In addition to meeting with some of the best and most exciting minds in the industry, we had the privilege of hosting a breakfast where we discussed the … Read more NGA Show 2022 Recap: Which Wellness Trends Are Driving Innovation?
Amazon Must Be In Your Omnichannel View Every brand needs to stay competitive, and that means innovating and evolving with their customers’ needs. The only way to understand consumer needs is to pay attention to what they are spending their money on. That’s why you want the most comprehensive view of your shoppers’ habits—and that … Read more Why Brands Need Visibility Into Emerging Consumer Trends on Amazon
Omnichannel Sales Data Combined With Product Intelligence Drives Innovation and Growth With rapid innovation in brick-and-mortar stores and growth of online retailers, brands have never had more opportunities to get their products in front of shoppers. This expansive retail landscape is the key to finding new customers, innovating new products, and evolving as a business. … Read more 3 Reasons Brands Need Omnichannel Sales Data to Understand Today’s Market
SPINS Omni-Intelligence offers an unparalleled view of eCommerce and proprietary data across retail channels with enhanced views and capabilities from SPINS Product Intelligence Acquisition of ClearCut Analytics opens Amazon data to provide the most complete view of the market for clients and partners Rapid and persistent behavioral shifts from consumers to prioritize their wellness journeys … Read more SPINS Launches Most Extensive Omni-Intelligence View for the Health and Wellness Industry