Clean Chocolate Trends for Self-Care Shoppers: 4 Trends to Watch in 2021

young consumer biting a clean chocolate bar

Consumers Add Clean Chocolate to Self-Care Plan Chocolate is certainly a popular treat at Easter time (and at Halloween and Christmas), but shoppers don’t need a holiday to indulge. Throughout the pandemic, we’ve seen shoppers are eager to put a chocolate treat in their shopping baskets as a way to treat themselves during lockdown—especially when self-care is … Read more Clean Chocolate Trends for Self-Care Shoppers: 4 Trends to Watch in 2021

Natural Alcohol Trends: 3 Ways Shoppers Are Changing Happy Hour in 2021

Happy hour at home

The Better-for-You Alcohol Trend Anyone who enjoys a nice drink has found themselves unable to enjoy their favorite bars and restaurants for most of the last year. That’s probably why we’ve seen record-setting sales of alcoholic beverages as well as alcohol-free alternatives. However, as we’ve seen with many popular foods and beverages over the last … Read more Natural Alcohol Trends: 3 Ways Shoppers Are Changing Happy Hour in 2021

Natural Body Care Trends for 2021: Why Shoppers are Seeking Functional Ingredients and Natural Self Care Items (New Data)

image displaying a 2021 wellness trend of responsible body care

Savvy shoppers and functional wellness in body care While food and beverage trends usually take center stage when retailers and brands are trying to understand the natural and wellness industry, something interesting is happening in the body care aisle. Shoppers are expanding their commitment to healthier lifestyles when they’re shopping for soaps, shampoos, skincare, and … Read more Natural Body Care Trends for 2021: Why Shoppers are Seeking Functional Ingredients and Natural Self Care Items (New Data)

Plant-Based Trends in Every Department: 7 Innovations to Watch for in 2021

image displaying a 2021 wellness trend of the use of plants as alternative supplement sources

Plant-Based Choices in Every Aisle Plant-based diets might not be new, but you couldn’t tell that from looking at store shelves. Over the last few years, innovation and customer demand have moved the category beyond the longtime staples (i.e., plant-based meats and milk alternatives) and into a variety of new plant-based offerings across the entire store.   Throughout 2021, innovative plant-based brands will greet wellness-focused … Read more Plant-Based Trends in Every Department: 7 Innovations to Watch for in 2021

From Functional Snacking to Climatarian Lifestyles: Here’s What We Know About Dietary Trends in 2021

image displaying a 2021 wellness trend of healthy diets

New Year, New Lifestyle Mindset The perennial mindset of “New year, new you, new diet” isn’t quite the same in 2021: The pandemic is still on the rise, many people are still working from home, avoiding crowded places, and trying to keep up with their kids’ virtual schooling. People might be aiming to start fresh in … Read more From Functional Snacking to Climatarian Lifestyles: Here’s What We Know About Dietary Trends in 2021

2021 Functional Ingredients Trends: Food As Medicine Becomes a Priority for Shoppers

image of an orange and vitamins symbolizing food as medicine

Functional Ingredients Become a Type of Medicine The idea that a mindful diet can improve overall health is not exactly new—especially to anyone in the natural and wellness space. Last year, COVID led more shoppers to take this approach and consider the long-term health benefits of what they eat and drink. With a strong immune … Read more 2021 Functional Ingredients Trends: Food As Medicine Becomes a Priority for Shoppers

What to Expect in 2021: 5 Themes for Natural and Wellness Trends That Will Shape the Industry

Cover image for 5 themes for 2021 natural and wellness trends

5 Themes that Will Define Natural and Wellness Trends in 2021 As we kick off a new (and hopefully better) year, our experts will be sharing the natural and wellness trends that will drive shopper behavior in 2021. To set the stage, we’ve put together 5 major themes that we’ll be unpacking over the next several weeks. … Read more What to Expect in 2021: 5 Themes for Natural and Wellness Trends That Will Shape the Industry