SPINS™, the leading provider of retail consumer insights, analytics and consulting for the Natural, Organic and Specialty Products Industries, announces the addition of Judy Seybold as the Vice President of Content Services & Operations. Seybold’s expertise lies in educating CPG manufacturers and retailers on regulatory compliance and how to meet the evolving demands around food ingredients and labeling. In her new role at SPINS, she will be responsible for leading all facets of the Content Services Group and ensuring the quality, accuracy and evolution of the SPINS Product Library.
“Judy’s deep understanding of product profiles and labeling, her substantial knowledge of nutrition, along with her experience in database and attribute development make her a natural fit for this newly created role within SPINS,” says SPINS CEO, Tony Olson. “Her involvement in developing technology tools to help organizations understand ‘better for you’ foods to drive business results will be an invaluable asset as SPINS continues to ramp up our digital solutions in the marketplace.”
Judy has nearly 30 years’ experience in nutrition, most recently as Principal at WellnessPlaceRD where she provides education, nutrition and regulatory labeling guidance to Global R&D teams, sales, marketing and technology companies. Adding to her experience as Vice President of InteliChoice at Foxfire, Judy led the business and technical design of shelf edge programs and managed the development of a nutrition attribute database & merchandising program that helps retailers translate big data into meaningful wellness programs for their shoppers at retail.
SPINS LLC is a passionate advocate for the natural and specialty products industry. Established in 1995, SPINS has been passionate about supporting companies who have a positive impact on the world by helping increase the presence and accessibility of health and wellness products. SPINS is committed to laying the foundation for the next generation of growth, providing dynamic data, actionable insights, and digital activation solutions that contribute to a heathier and more vibrant America. Learn more at www.spins.com.