SPINS Product Intelligence, combined with SymphonyRetailAI prescriptive shopper data, enable the most actionable shopper insights in retail.
CHICAGO, December 17, 2019 – SPINS®, the leading provider of wellness-focused data and technology, today announced a new partnership with Symphony RetailAI, a global provider of AI-enabled revenue growth management solutions and customer-centric insights for retailers and CPG manufacturers. As part of the partnership, SPINS Product Intelligence will be integrated into Symphony RetailAI’s CINDE Sales and Customer Insights, bringing on-demand access to consumer and point-of-sale data offering an enhanced understanding of consumers’ purchasing behaviors.
“Rich data is the key to success for any business and this partnership will marry SPINS Product Intelligence with Symphony RetailAI technology to improve the accuracy of recommendations around purchasing behaviors,” said Tony Olson, Owner and CEO of SPINS. “While this offering is currently available for clients engaged with Symphony RetailAI’s CINDE Sales and Customer Insights, it represents an even larger opportunity to expose new brands to SPINS health and wellness insights and expertise.”
SPINS and Symphony RetailAI will now unlock more actionable behavioral insights by analyzing shopper transactions at a national level in the market. This will allow manufacturers and category managers to interact with more impactful, prescriptive, and predictive recommendations for identifying and executing on all opportunities to drive revenue growth. The partnership will improve effectiveness across all areas of category management from assortment, merchandising and promotions. Benefits include the ability to:
- Gain a deeper understanding of your customers
- Prescribe actionable recommendations to drive anticipated results
- Deliver added dimensions to assortment decisions
- Continuously measure promotional performance
- Drive enhanced collaboration
“This is a great partnership that takes segmentation and analytics to the next level,” said Dr. Pallab Chatterjee, Chairman & CEO, Symphony RetailAI. “Our combined reach will enable our CPG customers to predict and sustain profitable revenue growth while better serving every customer.”
About Symphony RetailAI
Symphony RetailAI is the leading global provider of role-specific, AI-enabled revenue growth management solutions and customer-centric insights for retailers and CPG manufacturers across the entire value chain. Our proven, industry-leading, AI-enabled software, coupled with the industry’s only conversational natural-language AI interface, CINDE, provides key users with proven prescriptive and preemptive recommendations that make it easy to identify end-to-end growth opportunities, activate plans, and realize measurable profit and revenue growth. Our solutions are specific to key decision-maker roles focused on profitable growth across the retail value chain from source to consumer. With our strong global partner ecosystem, we serve more than 1,200 organizations worldwide – including 15 of the top 25 global grocery retailers, 25 of the top 25 global CPG manufacturers, thousands of retail brands, and hundreds of national and regional chains – all through the Microsoft Azure Cloud. Symphony RetailAI is a SymphonyAI company. More at www.symphonyretailai.com.
Connect with Symphony RetailAI and CINDE on social media:
SPINS is a wellness-focused data technology company and advocate for the Natural and Specialty Products Industry. For the last 20 years, SPINS has been committed to laying the foundation for the next generation of growth, providing dynamic data, actionable insights, and digital activation solutions that contribute to a heathier and more vibrant America.
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