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Surprising Trends in Body Care

Surprising Trends in Body Care
Innovation and changing consumer preferences are creating exciting new trends in Body Care. In this midyear report from SPINS, find out what’s driving growth and declines in body care products.

Omnichannel Body Care Trends
Shoppers enjoy body care products every day and expect to find products that match their changing preferences. That’s why manufacturers and retailers are bringing innovative offerings to shoppers across these categories. In this report, you’ll get a look at the hottest product attributes resonating with shoppers and which channels are seeing the most growth.. Discover the exciting changes happening in the body care category in brick-and-mortar stores and on Amazon.
Here are some examples of insights you can uncover from this report:
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Natural deodorants, sun protection, and perfume growth is outpacing conventional |
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Single-pack shampoos have grown 13% year over year |
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Personal Care Items With Supplement Ingredients grew 22% over the last year |