Discover the Impact of Product Certification

SPINS and the Non-GMO Project experts take a deep dive into the impact of third-party certification on sales growth. Gain insight into how earning a certification badge improves your appeal to shoppers.

Here are the insights you’ll learn from this webinar:

  • Why third-party certification matters
  • How Non-GMO certification drives growth
  • The categories where certification has the largest impact
Hans Eisenbeis
Director of Mission & Messaging
Megan Mahon
PI Partnerships Program Manager Retail

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Why Product Certification Matters to Shoppers

Plenty of products have self-made claims about their manufacturing and sourcing, but that leaves shoppers with a lot of questions. Third-party certification, like Non-GMO Verified, provides a clear set of criteria that lets shoppers know what is—and isn’t—in a product. That visual shorthand helps shoppers make informed decisions and leads to higher sales.

SPINS and the Non-GMO Project experts take a deep dive into the impact of third-party certification on sales growth. Gain insight into how earning a certification badge improves your appeal to shoppers.

Here are the insights you’ll learn from this webinar:

  • Why third-party certification matters
  • How Non-GMO certification drives growth
  • The categories where certification has the largest impact
Hans Eisenbeis
Director of Mission & Messaging
Megan Mahon
PI Partnerships Program Manager Retail

Registration

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