Product Intelligence Data Capture: How to Go Beyond the Label to Boost Brand Visibility

a woman picking up a product from the shelf which reflects a retailer boosting brand visibilty

Make Your Products Stand Out with Retailers Using SPINS Product Hub The top highlight at Expo East was getting an up-close view of the latest innovative products that brands showcased and are poised to please natural shoppers. New items and updates to existing products gave us brand visibility into how manufacturers are adapting to emerging … Read more Product Intelligence Data Capture: How to Go Beyond the Label to Boost Brand Visibility

Expo East 2021 Recap: 6 Trends at Natural Products Expo and the Brands Behind Them

a blurred view of a tradeshow floor and the expo east logo to reflect the show recap article

As SPINS’ Marketing Data Analyst and Trade Show Insider, Scott covers the latest trends and insights within the Health and Wellness Industry.  After going virtual in 2020, Expo East returned to an in-person experience in Philadelphia this year. Even though we were all wearing masks and practicing safety precautions, it felt like old times. Brands … Read more Expo East 2021 Recap: 6 Trends at Natural Products Expo and the Brands Behind Them

7 New Tools for Brands and Retailers to Grow Faster

For 25 years, SPINS has been leading the natural products industry with insights and innovation, and we have set the standard for what brands and retailers expect from a data partner. And it keeps getting better. As always, our goal is to ensure that our clients and partners have the information they need to grow … Read more 7 New Tools for Brands and Retailers to Grow Faster

Planning for the Future: What Retail Sales Data Is Telling Us About the Rest of 2020

image of groceries

Keeping up with what’s going on a daily basis and emerging trends is a lot of work, particularly in the natural food and wellness market, which has not had a slow day since the pandemic hit. Trying to look ahead and plan for the coming months as the pandemic continues and even after it begins … Read more Planning for the Future: What Retail Sales Data Is Telling Us About the Rest of 2020

Consumer Panel and Natural Channel Data Help a Brand Understand Their Shoppers

Revenue numbers tell a story, but any leadership team knows that they don’t tell the full story. You want to keep those numbers up, but do you know the contributing factors? The most effective way to reach revenue goals is to understand where your business’s strengths and weaknesses are. One growing natural produce brand was ready to dig deeper, so they came to SPINS.   … Read more Consumer Panel and Natural Channel Data Help a Brand Understand Their Shoppers

SPINS TradeROI Helps a Beverage Brand Maximize their Trade Dollars

Executives at a beverage brand knew their product was performing well in retailers, but they couldn’t pinpoint where they were having the most success. Which retailers were giving the most return? Which seasonal promotions attracted the most customers?   In an effort to maximize their investments, they implemented the SPINS TradeROI solution at 5 of their key retailers, which accounted for $1.5 million of their … Read more SPINS TradeROI Helps a Beverage Brand Maximize their Trade Dollars

COVID Weekly Trends Week Ending 4/5/20

We are happy to share SPINS COVID Weekly Insights, which highlights the category performance indicators we are seeing through April 5. A few key insights you’ll find inside this edition: Total store performance vs. a January Baseline Consumer behavior shifts during Stay at Home orders The fastest growing categories vs. a January Baseline Performance of … Read more COVID Weekly Trends Week Ending 4/5/20

SPINS AND MERCATO JOIN FORCES TO LAUNCH LARGEST ATTRIBUTE-POWERED ONLINE GROCERY E-COMMERCE SOLUTION IN THE U.S.

CHICAGO AND SAN DIEGO, March 22, 2020 – SPINS®, a leading wellness-focused data and technology provider in the U.S., partners with Mercato, the complete online grocery e-commerce fulfillment platform for independently owned grocery and specialty food stores, to launch the largest product attribute-powered online grocery e-commerce solution for independently owned grocery and specialty food stores. … Read more SPINS AND MERCATO JOIN FORCES TO LAUNCH LARGEST ATTRIBUTE-POWERED ONLINE GROCERY E-COMMERCE SOLUTION IN THE U.S.