Revenue numbers tell a story, but any leadership team knows that they don’t tell the full story. You want to keep those numbers up, but do you know the contributing factors? The most effective way to reach revenue goals is to understand where your business’s strengths and weaknesses are. One growing natural produce brand was ready to dig deeper, so they came to SPINS. … Read moreConsumer Panel and Natural Channel Data Help a Brand Understand Their Shoppers
One retailer accounted for a pet food brand’s $5 million trade spend. The brand’s executives wanted to dig deeper into the many promotions they ran throughout the year. After all, this was their #1 retailer and they wanted to ensure their significant trade budget was getting the highest return possible. That’s when they decided to … Read moreMaximizing Trade Spend With Data and Analytics
Executives at a beverage brand knew their product was performing well in retailers, but they couldn’t pinpoint where they were having the most success. Which retailers were giving the most return? Which seasonal promotions attracted the most customers? In an effort to maximize their investments, they implemented the SPINS TradeROI solution at 5 of their key retailers, which accounted for $1.5 million of their … Read moreSPINS TradeROI Helps a Beverage Brand Maximize their Trade Dollars
We are happy to share SPINS COVID Weekly Insights, which highlights the category performance indicators we are seeing through April 12. A few key insights you’ll find inside this edition: Demand continues to stabilize towards January levels Center of store momentum continues Value drives pack size and private label Download Report
We are happy to share SPINS COVID Weekly Insights, which highlights the category performance indicators we are seeing through April 5. A few key insights you’ll find inside this edition: Total store performance vs. a January Baseline Consumer behavior shifts during Stay at Home orders The fastest growing categories vs. a January Baseline Performance of … Read moreCOVID Weekly Trends Week Ending 4/5/20
CHICAGO AND SAN DIEGO, March 22, 2020 – SPINS®, a leading wellness-focused data and technology provider in the U.S., partners with Mercato, the complete online grocery e-commerce fulfillment platform for independently owned grocery and specialty food stores, to launch the largest product attribute-powered online grocery e-commerce solution for independently owned grocery and specialty food stores. … Read moreSPINS AND MERCATO JOIN FORCES TO LAUNCH LARGEST ATTRIBUTE-POWERED ONLINE GROCERY E-COMMERCE SOLUTION IN THE U.S.
TOP NATURAL TRENDS TO WATCH AT EXPO WEST AND THROUGHOUT 2020, ACCORDING TO SPINS The Natural Products Industry experienced 6% growth in the last year and has more than doubled in the last decade. Products labeled organic grew 3% while non-organic products declined in sales by 2%. Nearly every (99%) household purchased Natural or Organic … Read moreTOP NATURAL TRENDS TO WATCH AT EXPO WEST AND THROUGHOUT 2020, ACCORDING TO SPINS
Frozen treats are one of the coolest, most fun categories in the store, and specialty and wellness-focused options for both dairy and plant-based varieties are taking center stage across the freezer section. SPINS took an in-depth look at how diversified dairy alternatives, gourmet flavors, and better-for-you treats are delighting consumers as they look to beat … Read moreHot Trends in Frozen Desserts