SPINS

Trends & Research

The Rise of Values-Oriented Consumers: How Functional Ingredients are Shaping the Snacks Category

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Athletic woman eating a protein bar

Key Takeaways: Consumers are becoming more health and values-oriented, and are willing to pay a premium for products that align with their values.  Functional ingredients, which provide a specific health or nutritional benefit, are increasingly popular among consumers.  Snacking is one category that has seen a lot of innovation in the functional ingredients space.  Values-oriented … Read more The Rise of Values-Oriented Consumers: How Functional Ingredients are Shaping the Snacks Category

Hemp: Why Gen Z and Millennials are Embracing It

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N,A,Glass,Jar,And,Hemp,Seeds

Key Takeaways: Hemp seeds have the potential to expand their market share in the seed market Hemp seeds are being used as ingredients to enhance their nutritional profiles and sustainability missions. Functional beverages are a key driver of hemp seed usage in food and beverage products. Consumers are seeking innovative ways to add nutrients to … Read more Hemp: Why Gen Z and Millennials are Embracing It

SPINS Product Intelligence Attribute Spotlight: Keto Diet

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Key Takeaways: Keto is a high-fat, low-carb diet that induces ketosis so the body burns fat instead of carbs for energy. Keto-friendly products aren’t always marketed as such, which can make them harder to find. Keto products continue to drive growth in new categories even as it slows in existing ones. The Ketogenic (keto) diet … Read more SPINS Product Intelligence Attribute Spotlight: Keto Diet

4 Tips to Help Brands Grow and Earn Loyalty

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The challenges that come with launching and growing a brand require a combination of instinct, expertise, and data. Every brand team must find the right balance for themselves. At Expo West 2023, SPINS brought together a panel of leading retailers and innovative brands to discuss their approach to data, decision-making, and success. During the conversation, … Read more 4 Tips to Help Brands Grow and Earn Loyalty

Retailers’ Formula for Success: Use Data to Understand Shoppers

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Leading a successful retail business requires a combination of skills and resources but finding that balance can be difficult. No one knows better than Liz Williams, president and CFO of Foxtrot, and Cullen Gilchrist, CEO and founder of Union Kitchen. Both leaders have helped their respective businesses grow, build a reputation for innovation, and earn … Read more Retailers’ Formula for Success: Use Data to Understand Shoppers

Creating Health & Wellness Programs with Product Intelligence

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Key Takeaways for Health & Wellness Program Managers:  Product Intelligence helps Health & Wellness program managers (e.g., RDNs): Understand all products in a retailer’s catalog and evaluate by health benefits  Leverage custom-defined nutrition standards in program and diet development Create recommendations for shoppers based on their personal health goals  While Health & Wellness tends to … Read more Creating Health & Wellness Programs with Product Intelligence

The State of Supplements in 2023

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Key Takeaways: Growth in the supplements category has shifted from digital to brick-and-mortar stores. Joint supplements are starting to grow at a high rate. Immune health supplements are experiencing growth, particularly in the children’s supplement subcategory. Women’s supplements are seeing growth in reproductive health and libido boosters. Performance nutrition supplements are up almost 37%. Creatine … Read more The State of Supplements in 2023

What’s Next in Gluten-Free

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With the increasing demand for gluten-free products in the natural and specialty space, businesses need to stay updated on the latest trends and opportunities in this market. We are going to explore the state of the gluten-free market and highlight retail consumer insights, key trends, and growth opportunities for businesses to capitalize on. Moreover, we … Read more What’s Next in Gluten-Free

Optimizing eCommerce with Product Intelligence

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Optimizing eCommerce featured image

Key Takeaways for eCommerce Managers:  Ensure all product data and images, including fresh and private label, are available.  Use attributes and badging to communicate product qualities.  Maximize product discoverability through granular, attribute-driven search and filtering to ensure no search goes unanswered. To create great experiences, retailers need to inform shoppers about how their products meet … Read more Optimizing eCommerce with Product Intelligence

10 Ways to Shop Sustainably

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Thanks to rising awareness of climate and environmental concerns, many people are looking for ways to make better and more informed choices in their daily habits. Fortunately, there are many ways everyone can make small changes to live a more sustainable lifestyle when you go shopping.  To help you out, we’ve put together a list … Read more 10 Ways to Shop Sustainably