Three Ways Brand Manufacturers Can Respond to Inflation

Control inflation by managing trade spend Inflation is an inescapable topic for everyone from the corner office to customers walking store aisles. No one knows how high prices will go and for how long they will remain, but we do know that they are already affecting shoppers and, consequently, your bottom line. A recent Washington … Read more Three Ways Brand Manufacturers Can Respond to Inflation

Signs of Inflation Showing Up in Vitamins and Supplements

image of woman shopping for vitamins and supplements

The greatest price increases and decreases in top VMS categories Inflation is on everyone’s minds. The BLS announced that the Consumer Price Index rose 8.5% in March, setting a 40-year record. Brands feel it when they look at the cost of manufacturing. Retailers see it when they’re forced to increase the sticker price of items. … Read more Signs of Inflation Showing Up in Vitamins and Supplements