Why Product Attribute Data is the Best Kept Secret in Assortment Planning Tools for Retailers

male grocery store assistant taking inventory for product assortment planning

Test New Products Strategically As a retailer, you’ve probably found yourself in a common but important debate: How do you provide customers with their everyday needs while also evolving so you stay relevant in today’s market? When you’re held accountable for your store’s present-day performance and building long-term growth, that’s a tricky balance to strike. Most stores—especially independent and regional grocers—have … Read more Why Product Attribute Data is the Best Kept Secret in Assortment Planning Tools for Retailers

Foundation for a Successful CPG Brand: Consumer Data, Competitive Intelligence, and the Right Tools to Scale

woman shopping at grocery store

Brand Growth Begins By Understanding Customers Understanding your consumers and your competition is fundamental to a successful business. Your consumers inform every aspect of your business, from what products you offer and the retail stores you partner with to the way you market. Your competition is trying to earn your shopper’s dollars and retailers’ attention.   Knowing what information to gather—and then actually doing … Read more Foundation for a Successful CPG Brand: Consumer Data, Competitive Intelligence, and the Right Tools to Scale

SPINS Named Official Data Provider for The IndiePet Association

CHICAGO, IL, March 25, 2021 – SPINS, a leading wellness-focused data, analytics and technology provider in the U.S., today announced a new strategic partnership with the Independent & Neighborhood Pet Retail Association (IndiePet) to become their official data provider. Launched in late 2020, the IndiePet Association is the only organization solely focused on strengthening the … Read more SPINS Named Official Data Provider for The IndiePet Association

Natural Alcohol Trends: 3 Ways Shoppers Are Changing Happy Hour in 2021

Happy hour at home

The Better-for-You Alcohol Trend Anyone who enjoys a nice drink has found themselves unable to enjoy their favorite bars and restaurants for most of the last year. That’s probably why we’ve seen record-setting sales of alcoholic beverages as well as alcohol-free alternatives. However, as we’ve seen with many popular foods and beverages over the last … Read more Natural Alcohol Trends: 3 Ways Shoppers Are Changing Happy Hour in 2021

Natural Body Care Trends for 2021: Why Shoppers are Seeking Functional Ingredients and Natural Self Care Items (New Data)

image displaying a 2021 wellness trend of responsible body care

Savvy shoppers and functional wellness in body care While food and beverage trends usually take center stage when retailers and brands are trying to understand the natural and wellness industry, something interesting is happening in the body care aisle. Shoppers are expanding their commitment to healthier lifestyles when they’re shopping for soaps, shampoos, skincare, and … Read more Natural Body Care Trends for 2021: Why Shoppers are Seeking Functional Ingredients and Natural Self Care Items (New Data)

The State of Natural and Organic: 3 Shopper Trends Emerging From the Pandemic (New Hope Network’s Spark Brand Success Series Recap)

photo of couple shopping at a grocery store

A Post-Pandemic Retail Environment SPINS VP of Business Development, Kathryn Peters, joined the New Hope Network’s Spark Brand Success Series to discuss data trends since the pandemic began.   As SPINS data shows, health and wellness products are outpacing conventional products by 350 basis points across the mix of stores that SPINS tracks. With that, brands and retailers should ask themselves how their products connect to the macro trends we’re seeing in … Read more The State of Natural and Organic: 3 Shopper Trends Emerging From the Pandemic (New Hope Network’s Spark Brand Success Series Recap)

How to Improve the Retail Experience for Wellness Shoppers: Start by Understanding Demands

photo of breakfast for the wellness shopper

A Better Retail Experience is “What Consumers Want” Over the last 20 years, health and wellness products have evolved from a niche segment to staples you can find in retail outlets from convenience stores to big boxes to regional grocers. That shift wasn’t incidental or inevitable. It’s the result of shoppers who prioritized their health and diets by choosing natural and better-for-you products—and … Read more How to Improve the Retail Experience for Wellness Shoppers: Start by Understanding Demands

Four Companies to Help You Celebrate National Drink Wine Day

Better for you wines for National drink Wine day

It’s National Drink Wine Day! What better way to celebrate than with these 4 better-for-you wines? From 0 sugar to organic ingredients, these companies know how to give you superb taste and minimal guilt. 1. Avaline Photo courtesy of @avaline, Instagram   Using organic grapes free of any sugars, colors, and concentrates, Avaline promises to … Read more Four Companies to Help You Celebrate National Drink Wine Day

7 Clean Chocolatey Treats to Celebrate with Loved Ones

Check out these 7 better-for-you chocolates that you can share with that special someone (or don’t share at all and just treat yourself) this Valentine’s Day. Everyone deserves a little chocolate indulgence occasionally, and with these healthier options, you’ve got nothing to lose!   1. TruFru Photo courtesy of @tru.fru, Instagram   90 calories of 100% fresh fruit and chocolate! Indulge and enjoy every chocolatey bite, as TruFru is … Read more 7 Clean Chocolatey Treats to Celebrate with Loved Ones

SPINS Announces Growth Investment Led by Warburg Pincus

General Atlantic and Georgian also invest in business; partnership to accelerate SPINS’ strategic initiatives and growth opportunities CHICAGO, IL, January 19, 2021 – SPINS, a leading wellness-focused data, analytics and technology provider in the U.S., today announced a significant investment from Warburg Pincus, General Atlantic and Georgian. The growth investment will support future strategic initiatives, … Read more SPINS Announces Growth Investment Led by Warburg Pincus