Consulting Services > Professional Services
Professional Services
SPINS' Professional Services join our deep understanding of the Natural Products consumer and channel dynamics with extensive experience developing, implementing and managing key business-building initiatives based on quantitative RMS information.
Category Management Program Development
Brand Development
Channel Development
Scorecard Development and Management
Forecasting Model Development and Management
Content Licensing
Category Management Program Development
Retailers
Build sales, profits and customer loyalty at the category level by using Natural Products to differentiate your product assortment from the competition.
Manufacturers
Build your brand by increasing the strategic importance and profitability of your categories and segments with your key retailer clients.
Leveraging both our unique consumer and retail measurement information, and segmentations from the SPINS Product Library, our Professional Services team takes a customized approach to category management based on your needs and opportunities.
Brand Development
Establish a clear brand message and build a loyal consumer base with key attitudinal drivers and purchase behavior information on your current and target customers. Through our industry reporting, consumer analytics, and attitudinal research, SPINS' Professional Services team identifies and targets your brand's core message, informing your new item introductions, line extensions, and product reformulations.
Channel Development
Whether you want to build distribution of your natural brand within the Conventional Channels, or you are just entering the highly competitive Natural Channel, SPINS' Professional Services team can provide you with the tools you need for success. Rely on us to help you establish your product positioning, target specific chains and build your sales presentations for a controlled and profitable expansion of your business.
Scorecard Development and Management
Take the guesswork out of managing your business. Whether you are establishing and managing against sales targets or building a brand, SPINS' Retail Measurement Services (RMS) and Consumer Measurement Services (CMS) provide the benchmarks for essential goal-setting. SPINS' Professional Services team can establish specific and measurable targets, and provide on-going progress reports based on both retail and consumer measures.
Forecasting Model Development and Management
Proactively manage your product inventory and supply chain by forecasting your brand's performance. SPINS' Forecasting Models leverage multiple data sources based on your business needs and employ assumption-based interactive inputs - allowing you to validate your sales targets, manage your promotional dollars and establish your brand's potential.
Content Licensing
Apply SPINS' Product Library to any 3rd-party data source to gain insight into the key consumer drivers of the Natural Product Industry. This solution can range from a simple MS Excel data feed, to direct coding into your current data application to full integration with your data warehouse. Content Licensing allows you to take full advantage of the systems, applications or information you have available to you, with powerful insight into the key market and consumer drivers underlying the Natural Product Industry's growth.