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Store Level Reporting

SPINS is pleased to offer store level reporting for a manufacturer’s own brands and items across approximately 200 individual store locations. The number of individual stores participating in this service is rapidly increasing and includes stores within the banners of Henry’s, Sun Harvest, Mrs. Green’s, Natural Grocers by Vitamin Cottage, Mollie Stone's, Pharmaca and others. Store level reporting gives manufacturers a myriad of opportunities to better manage their business at retail including:

For the manufacturer, store level reporting provides the ability to:
o Track the distribution at store level of new items and ACV growth
o Pinpoint opportunities on key items to close distribution gaps on existing items
o Assess the potential sales gain based on increasing distribution/ACV on items
o Scorecard the sales teams on performance as it relates to distribution targets
o Ability to support headquarter activity at chains with store level information (promotional planning, category management activities, etc)
o Through a 3rd party agreement, a manufacturer can provide this information to the broker for support in closing distribution voids

Click here for an example of store level reporting recently developed by SPINS for subscribers to its SPINSscan Natural key account services. For information regarding this report in regards to its functionality as well as how to gain access to it, please reference the report and contact your SPINS sales executive or Laiza Martinez at (847) 908-1254.


 



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November 2008: SPINS Services 2009 Plan Update


 

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