Functional Ingredients Fuel Consumer Self Care Trend
SCHAUMBURG, IL November 23, 2009 – Consumer spending may be down due to the recession, but its decline has not negatively impacted the performance of all natural product categories. In fact, many ingredients have demonstrated growth across both natural and mainstream retail outlets, as affirmed by the highly-anticipated industry overview released by Functional Ingredients magazine and supported by SPINS. From Aloe to Weight Management, the annual study looks at which ingredients have been resilient to the tumultuous economy, as well as how the industry is doing overall. The “Market Overview” examines ten ingredients and highlights five health conditions that represent trends within the industry.
The statistics provided by SPINS among other leading information providers were staggering for several of the ingredients, namely those related to consumer health and wellness. Resveratrol, the functional ingredient being referred to as the ‘fountain of youth’ and touting an elevated profile after its review on 60 Minutes in January, experienced a dramatic 400% spike in sales between May 2007 and May 2009, according to SPINS data. Antioxidant-rich superfruits continue to grow at an astounding pace as well, although some are performing better than others. The blockbuster growth of acai (900% in Natural and 1400% in FDM between 2007 and 2009, as reported by SPINS) was stunted slightly by marketing scandals surrounding the berry in March, but sales have since stabilized and acai remains atop the superfruits category.
The overview also reviews the positive growth of several other ingredients, including stevia, vitamin D, CoQ10 and even the old standby Aloe, just to name a few. Learn more about the trends impacting the marketplace, the effects of the recession and new regulations on the industry, the leading ingredients used to fight prevailing health conditions, and the fastest growing and declining supplements by reading the full digital version of Functional Ingredients' annual “Market Overview,” or the abridged version on the magazine’s website.
To learn more about SPINS and how to leverage its expertise with 500+ coded ingredients and 80+ health conditions to help you address your current business needs, please contact your SPINS representative, call SPINS directly at 847-908-1200 or visit our website.
SPINS (www.spins.com) is the first company to offer Natural Products sales data to the industry. Established in 1995, SPINS is now the premier provider of industry reporting and consulting services for this rapidly expanding sector. SPINS’ comprehensive offering includes retail measurement services, content-based reporting, consumer information and consulting services.
Please direct any SPINS press-related inquiries to Jennifer Fuller at 847.908.1224 or jfuller@spins.com.
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