SPINS / Blog Posts  / KeHE Becomes First B-Corp Certified Distributor in US

KeHE Becomes First B-Corp Certified Distributor in US

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Ari: This is definitely an iterative process as we learn more moving forward, but ultimately it will be a multi-departmental responsibility. To start, the marketing department will be making B Corp status foundational to all of our media materials, and each department has their ongoing compliance work to maintain. Ultimately though, we see HR creating a position for a B Corp champion within the company – someone to attend meetings, speaking engagements, and performing checks at KeHE.


opcje binarne uk What was the biggest challenge and/or surprise you experienced during the process?


Ari: It was definitely a challenging process, but B Lab – the nonprofit governance body to B Corporations – was amazing with assisting us through the process. But the biggest challenge, was our own readiness to getting real and being vulnerable as we took a magnifying glass to ourselves as a company. B Corp evaluates on every measure of transparency, accountability, and diversity so it was a very close look at ourselves indeed.


The biggest surprise was how valuable the evaluation really was – as employee owners, there was an overwhelming sense of pride in KeHE, that we live and breathe our values. The whole initiative further underscored to everyone that the KeHE leadership was truly standing by our mission and working toward the same goal. It was a big moment for KeHE and made the entire certification process absolutely worth it.