How can a partnership with SPINS impact your business?
Consumers today are seeking transparency and authenticity in the foods they purchase, and as a result, third party certification and labeling are on the rise. We partner with a growing number of the industry’s leading certifiers, working together to ensure that the products in our library are coded for the certifications and label claims that resonate with today’s shoppers.
Numerous leading distributors and brokers of natural and organic products work jointly with SPINS to promote our reporting services for the Natural and Specialty Gourmet retail channels. These partners utilize SPINS’ information and expertise to better support their retailers and manufacturers, giving them increased insight into industry dynamics and consumer behavior.
We collaborate with numerous consumer research organizations to gain a deeper understanding of the dynamics underlying the natural and specialty consumer’s purchasing decisions. Our partnerships with these recognized industry leaders allow us to leverage each others’ strengths and extend our areas of expertise to the broader consumer products marketplace.
SPINS information is cited regularly in industry publications and advertising, as well as in the mainstream media. We work closely with a number of publications and trade associations to support knowledge sharing within the natural and specialty products industry.